Archive

Changes to Google’s algorithm may be impacting how agency websites appear in search results, firms have been warned. Google released its latest...

Agents need to use social media for more than just posting property listings, an industry digital marketing expert claims. Craig Vile, director...

There was an article in Estate Agent Today recently that suggested only four per cent of properties on Rightmove and Zoopla...

The property industry is fortunate in including many great people, doing great work across a range of businesses – from traditional agency...

An estate agent who has spent eight years working for traditional agencies has now set up his own hybrid operation, using...

The branding and technology supplier epropservices - which also owns Fine & Country and the Guild of Property Professionals - is changing...

Foxtons has confirmed its intention to sell the sales side of Douglas & Gordon, the London agency chain it acquired only...

Mark Meyer, CEO, Meyers Estate Agents: “We’re on a mission to revolutionise the traditional concept of estate agency.   We don’t have...

A few weeks ago the ESTAS took place at the Grosvenor House hotel in London - the first chance for many...

2021 redefined what it meant to offer exceptional customer experiences for consumers across multiple industries, but particularly for the residential property...

A Borders estate agency business, Hastings Legal and Property, has invested in Halo Digital Signage – hailed as ‘the new generation...

Even at the height of summer (or the British wet season, as some call it) there are substantial numbers of job...

Strike - which over the weekend announced a new £11m investment package - has now revealed it has a new chief...

Iain McKenzie, chief executive of the Guild of Property Professionals, has given Estate Agent Today readers four exclusive marketing tips. In a...

A recent survey run by mio revealed that almost 50% of home movers selected their estate agent because they liked them....

Digital marketing agency Angels Media and digital platform Gazeal have announced an exclusive strategic partnership to help improve and speed up...

Who are you and what does it say on your business card?  Bal Arora – Managing Director In your experience, what is the...

A leading industry supplier says there’s been a jaw-dropping 495 per cent year-on-year increase in digital spend from agents - and that...

You could make about 65 more cold calls, or hold 13 more viewings, or you could take a power-nap every day...

The estate agency industry is besotted with digital canvassing to try to win business - but that’s the wrong approach to take...

International investment bank UBS has double-downgraded Purplebricks from ‘buy’ to ‘sell’ - and that could be good for independent agents, a...

We’ve all spent the past nine months adapting to a more digital way of life. Whether that’s been working from home,...

Agency marketing platform BriefYourMarket has acquired live chat and customer experience provider Yomdel.  BriefYourMarket says the addition of Yomdel to its offer...

Digital channels are essential for agents’ promotion of properties but there is still a key place for print and direct mail...

epropservices - parent company of The Guild and Fine & Country - has made another significant PropTech acquisition, its second in three...

Challenger portal OneDome has signed up one of the larger UK agencies, the Leaders Romans Group. LRG will list all its residential sales...

Agency websites supplier Property Webmasters has secured a substantial but undisclosed cash injection to expand internationally. The investment comes from Net Ventures...

Let’s address the elephant in the room first - the property sector and how we market properties is changing. Gone are the...

As regular readers will know, the Natter kickstarted a series last time out zoning in on local independent agents – the...

Generating leads is a crucial and age-old part of estate agency. Before the internet, lead generation was just as important to...

A new tool which identifies preferences of Facebook users and then targets them with ads for appropriate homes on sale, is...

Seller and landlord leads are what makes estate agency tick. Without them, new business is nowhere to be seen and you...

Across the UK and Europe, lockdown measures are changing and the markets are kicking back into life as we grow accustomed...

The online agency Housesimple has rebranded to become 'Strike' with immediate effect. The news comes as a surprise given the apparent success...

A London Labour council has won draconian powers to effectively ban For Sale and To Let boards in several parts of...

There’s no doubt we’re in a less-than-rosy phase of the property cycle. This, however, is not another doom and gloom piece:...

It may seem a long time since normal trading took place but many agencies are now finding they are picking up...

The OneDome and Nethouseprices websites claim to have seen a surge in agents joining in recent weeks as an alternative to...

In this time of economic uncertainty, more and more people are becoming unwilling to leave their homes, yet you and your...

Due to the current Coronavirus pandemic, we are all being told to stay at home as much as possible to contain...

There’s been a huge change in the way estate agencies operate in recent years, with far more focus on marketing properties...

There’s been a surge in UK enquiries to global free-to-list portal Residential People, and a comparable rise in interest from Chinese...

Hello and another Monday means PJT Day, your regular update on movers in the industry - and it’s March already. If there...

More than 18 months on from the acquisition of ZPG for £2.2 billion by Silver Lake Partners, a US private equity...

A free-to-list portal says the costs of listing on the established sites - especially Rightmove - are contributing to estate agencies...

Hello and welcome to the end of the week…which must mean Agents Do Charity. There’s plenty to admire in this week’s entries;...

Hello and welcome to the start of a new week - and it’s been a frantic seven days since the last...

The Property Franchise Group - which owns Martin & Co, EweMove and three other brands - is to have a former...

Zoopla has published a startling set of statistics to demonstrate what it calls “a record January with significant growth in delivery...

  Who are you and what does it say on your business card? Catherine Shinerock - ARO Account Manager What is your ‘company name’...

Hello and welcome to a new week, and a new edition of PJT. If you’re on the move or your firm has...

UK estate agents are amongst the worst paid in any country in the world according to new data. Digital marketing firm Yell...

First things first, a big happy New Year to everyone. Welcome to 2020! It looks set to be another interesting year...

Iceberg Digital launches what it calls its “new flagship marketing platform” named Lifesycle on Monday, January 6. The data marketing platform -...

The head of a new property portal is urging agents to forget about spending money on For Sale and To Let...

The competition is hotting up between Zoopla and OnTheMarket for new homes listings. Today Zoopla has revealed that it has seen a...

Zoopla is mining data from users of its website to target sellers on Facebook and Instagram, producing leads and making it unnecessary for agencies to...

Landmark Information’s online valuation tool SmartVal is being retired by the company, with agents who use it being advised to switch to...

Two of the PropTech sector's highest profile digital marketing suppliers are integrating in a bid to help agents nurture the leads...

When you think of the best ad campaigns – from moustachioed opera singers and talking meerkats to millions of bouncing balls...

Hello and welcome to this week’s PJT, your weekly chance to catch up on major moves in our industry. Everyone here has...

The former chief information officer of Foxtons has taken a senior position at Hunters. The appointment of Dan Rafferty as Hunters’ chief operating...

Instagram (or, as the younger generation would have it, Insta) is, by any measure, massive.  Only launched in October 2010, it’s a...

The former LSL director of estate agency, David Newnes, has made what is officially described as “a significant investment” in a...

OnTheMarket says it now has listings agreements with more than 12,500 estate and lettings agency branches. In a statement to shareholders and...

Fine & Country has revealed that it is the fastest-growing premium agency in the UK. Quoting research from TwentyCi - the business...

A new bespoke Customer Relationship Management system developed by The Property Franchise Group claims to enable High Street agents to fight...

For my final EAT contribution of 2018, I’ve put together a list of Christmas gifts that you could buy your PropTech-loving...

PropTech has been mainstream for a few years now, and as more agents are familiar with the range of products and...

Given that online property portals, dominated by a handful of websites, are by far the most popular home search method, it...

1.             Who are you and what do you do? HeyJuno Property is a business dedicated to empowering estate and letting agents throughout...

Given that ‘UK buyers are the most digitally active home hunters’, with HSBC’s Beyond the Bricks report stating that 90% of...

Several agents have asked me whether they should consider ditching their high street offices and move to an out of town...

Google celebrated its 20th birthday last month. Yes, it might be hard to recall a time when it wasn’t integral in...

Over the last 10 years, so much has changed within the marketing sector, including the surge of mobile use, the way...

An estate agency is pioneering a new business model in which it charges no commission whatsoever to the vendor. Freeagent247, an online...

Fake news has become the popular catchphrase of a certain orange-tinted president in recent years. And everyone, from tech giants like...

How can you use data to benefit and better your business? It’s something you’ll no doubt have asked yourself down the...

As promised a few weeks ago, this week’s Natter concentrates on the importance of content, design and social media, three easily...

One of the most important aspects of running a successful estate or letting agency is being able to generate new business...

LSL Property Services - parent company to 12 brands including Your Move, Reeds Rains and London’s Marsh & Parsons - has...

The printing industry is in the midst of a decline as digital products and services displace printed materials, which is why...

In recent years January has become the month of detoxes, fad diets, health kicks such as Dry January and Veganuary, and...

After the fun and over-indulgence of the festivities, most of us are now back to the world of work. And, with...

We would like to take this opportunity to provide a clarification to a newsflash sent by Property Industry Eye on January 1.  The...

The fact is that most house hunters simply do not have the time, let alone the inclination, to trawl around properties...

How has the world of estate agency changed in the last few decades? That’s the question this week’s Natter is going...

Foxtons is reported to have teamed up with Oracle to improve its targeted digital marketing and lead generation. Oracle’s Marketing Cloud product...

How many property professionals are truly happy with their revenue? High levels of competition from new market entrants is a significant...

Mark Goddard was the founder and CEO of The Property Software Group (PSG), a property software solutions firm established in 2007,...

The best estate and letting agents in the UK were recognised at the prestigious ESTAS luncheon and ceremony, which was held...

It’s that time of year again – peak conference/event season. And, while Brexit and a shock snap general election are dominating...

Two figures with high profiles in the world of PropTech have formed a consultancy to try to sell their services to...

In a week that I am recovering from the exuberance of MIPIM, there are two big pieces of fundraising news that...

There has been some really interesting talk recently of the relationship between FinTech (Finance Technology) and PropTech (Property Technology). A few...

So, Property Week has announced its Property Awards shortlist for 2017. Looking at the entries for PropTech Company of the Year, I'm surprised...

Excuse the puntastic (or not) title, but as you’ve no doubt already deciphered I took a trip northwards a couple of...

The first week of February has seen some extraordinary goings on in the property sector, from which two stories particularly stand out...

James Dearsley, founder of The Digital Marketing Bureau and arguably the best known figure in the fast-emerging property technology sector, is...

Facebook is a difficult beast to tame. You have 2,000 followers, but your most recent post was only seen by 200 people....

It’s all been kicking off in recent weeks, hasn’t it? Marmite wars, the endless Trump v Clinton debate, Samsung phones blowing...

In recent weeks I have been carrying out question and answer sessions with some of the key figures in the property...

Two estate agencies have incorporated video footage on to their website homepages in order to promote their brands to prospective clients. Lumley...

Later on, the title of this piece should become clearer (at least I hope so). First, though, a few bits and...

A long-standing analyst of property portals and websites worldwide has included Rightmove, Purplebricks and easyProperty in a list of 10 sites...

It’s easy to forget, but there was a time when the internet didn’t exist. When the idea behind the world wide...

Last few seats in Manchester. Use “June50” to get £50 off. “Social media is like exercise. We know that we should do it...

I wish it were otherwise, but there’s a crisis just beginning to sweep over newspapers – with, a bit beneath the...

A digital marketing agency says it has identified ‘top key phrases’ used by would-be buyers when they begin their property searches...

An estate agency display specialist is strongly refuting comments made by a digital marketing company that agents are doing too little...

Last few seats in April. Use Apr50 to get £50 off. “Social media is like exercise. We know that we should do...

An online estate agent who a year ago predicted that OnTheMarket would not survive for 12 months has issued a statement...

Over the past few years Rightmove and Zoopla Property Group (ZPG) have each been spending massive sums on marketing and product...

Readers of Estate Agent Today and Letting Agent Today were given an exclusive opportunity to pose questions to Zoopla Property Group...

Property software firm VTUK has launched a digital security protection service for estate agents.  With a growing industry focus on digital marketing...

A review of 30 prominent property sales websites undertaken by a digital marketing company demonstrates, perhaps predictably, a huge lead for...

Online estate agency Hatched says its social and digital marketing package offered to clients is generating 350 per cent more visits...

Thanks to everyone for keeping our readers updated on what’s happening in the world of estate agency charity fund-raising. If you want...

Thanks to everyone for keeping our readers updated on what’s happening in the world of estate agency charity fund-raising. This week’s updates...