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KEYWORD "Digital Marketing" - 63 RESULTS
Zoopla tool will capture leads from Facebook and Instagram

Zoopla is mining data from users of its website to target sellers on Facebook and Instagram, producing leads and making it unnecessary for agencies to...

07 August 2019

From: Breaking News

Instant valuation tool being ‘retired’ with agents advised to switch

Landmark Information’s online valuation tool SmartVal is being retired by the company, with agents who use it being advised to switch to...

07 May 2019

From: Breaking News

Nurturing leads is top priority as high-profile PropTech firms join forces

Two of the PropTech sector's highest profile digital marketing suppliers are integrating in a bid to help agents nurture the leads...

16 April 2019

From: Breaking News

Property Natter: great advertising campaigns for independent estate agents

When you think of the best ad campaigns – from moustachioed opera singers and talking meerkats to millions of bouncing balls...

06 April 2019

From: Features

Property Jobs Today - your weekly round-up of the big moves

Hello and welcome to this week’s PJT, your weekly chance to catch up on major moves in our industry. Everyone here has...

11 March 2019

From: Breaking News

Foxtons' PropTech chief joins Hunters search for customer fulfilment

The former chief information officer of Foxtons has taken a senior position at Hunters. The appointment of Dan Rafferty as Hunters’ chief operating...

05 March 2019

From: Breaking News

Property Natter: should you be making your agency Instagram-friendly?

Instagram (or, as the younger generation would have it, Insta) is, by any measure, massive.  Only launched in October 2010, it’s a...

02 March 2019

From: Features

Former LSL boss sinks significant investment into PropTech firm

The former LSL director of estate agency, David Newnes, has made what is officially described as “a significant investment” in a...

06 February 2019

From: Breaking News

OnTheMarket reaches 12,500 agency branches after sustained marketing

OnTheMarket says it now has listings agreements with more than 12,500 estate and lettings agency branches. In a statement to shareholders and...

05 February 2019

From: Breaking News

Fine & Country wins 'fastest growing premium agency' accolade

Fine & Country has revealed that it is the fastest-growing premium agency in the UK. Quoting research from TwentyCi - the business...

24 January 2019

From: Breaking News

Pioneering PropTech system 'allows High Street agents to fight the onliners'

A new bespoke Customer Relationship Management system developed by The Property Franchise Group claims to enable High Street agents to fight...

22 January 2019

From: Breaking News

PropTech Today: Christmas gifts for the PropTech obsessive

For my final EAT contribution of 2018, I’ve put together a list of Christmas gifts that you could buy your PropTech-loving...

19 December 2018

From: Breaking News

Why the best PropTech isn’t expensive

PropTech has been mainstream for a few years now, and as more agents are familiar with the range of products and...

01 December 2018

From: Features

Who comes out on top in the battle of the property portals?

Given that online property portals, dominated by a handful of websites, are by far the most popular home search method, it...

17 November 2018

From: Features

Interview About the Venture

1.             Who are you and what do you do? HeyJuno Property is a business dedicated to empowering estate and letting agents throughout...

06 November 2018

From: 60 Second Interview

The dos and don’ts of email marketing

Given that ‘UK buyers are the most digitally active home hunters’, with HSBC’s Beyond the Bricks report stating that 90% of...

24 October 2018

From: Features

Don’t be hasty in ditching your high street office

Several agents have asked me whether they should consider ditching their high street offices and move to an out of town...

06 October 2018

From: Features

Property Natter: what impact has Google had on the property market?

Google celebrated its 20th birthday last month. Yes, it might be hard to recall a time when it wasn’t integral in...

06 October 2018

From: Features

How can the modern agent use print marketing to their advantage?

Over the last 10 years, so much has changed within the marketing sector, including the surge of mobile use, the way...

19 September 2018

From: Features

No commission, no fees - meet the agency selling homes 'for free'

An estate agency is pioneering a new business model in which it charges no commission whatsoever to the vendor. Freeagent247, an online...

14 September 2018

From: Breaking News

Property Natter: setting the record straight on SEO and subdomains

Fake news has become the popular catchphrase of a certain orange-tinted president in recent years. And everyone, from tech giants like...

08 September 2018

From: Features

Here are four ways data can improve your business

How can you use data to benefit and better your business? It’s something you’ll no doubt have asked yourself down the...

21 May 2018

From: Sponsored Content

Property Natter: the growing importance of content, social media and design

As promised a few weeks ago, this week’s Natter concentrates on the importance of content, design and social media, three easily...

19 May 2018

From: Features

How to get the best out of an instant online valuation tool

One of the most important aspects of running a successful estate or letting agency is being able to generate new business...

21 March 2018

From: Features

LSL's agency brands reveal growth in past year despite market woe

LSL Property Services - parent company to 12 brands including Your Move, Reeds Rains and London’s Marsh & Parsons - has...

06 March 2018

From: Breaking News

Is print advertising for estate agents dead and buried?

The printing industry is in the midst of a decline as digital products and services displace printed materials, which is why...

03 February 2018

From: Features

Property Natter: an eco-friendly approach and the importance of GDPR

In recent years January has become the month of detoxes, fad diets, health kicks such as Dry January and Veganuary, and...

27 January 2018

From: Features

Property Natter – the marketing trends to look out for in 2018

After the fun and over-indulgence of the festivities, most of us are now back to the world of work. And, with...

13 January 2018

From: Features

A PropTech opportunity, but not one associated with Angels Media

We would like to take this opportunity to provide a clarification to a newsflash sent by Property Industry Eye on January 1.  The...

02 January 2018

From: Breaking News

Jostling for position: battle of the property portals continues

The fact is that most house hunters simply do not have the time, let alone the inclination, to trawl around properties...

28 October 2017

From: Features

Property Natter: estate agency then, now and in the future

How has the world of estate agency changed in the last few decades? That’s the question this week’s Natter is going...

16 September 2017

From: Features

Foxtons links with Oracle to beef up targeted marketing

Foxtons is reported to have teamed up with Oracle to improve its targeted digital marketing and lead generation. Oracle’s Marketing Cloud product...

11 July 2017

From: Breaking News

How independent agents use SEO to take on national brands

How many property professionals are truly happy with their revenue? High levels of competition from new market entrants is a significant...

08 July 2017

From: Features

Property Natter: Q & A with Mark Goddard, MD of ZPG Property Services

Mark Goddard was the founder and CEO of The Property Software Group (PSG), a property software solutions firm established in 2007,...

01 July 2017

From: Features

Estate agents strike gold at the ESTAS

The best estate and letting agents in the UK were recognised at the prestigious ESTAS luncheon and ceremony, which was held...

20 May 2017

From: Features

Property Natter: a conference smorgasbord

It’s that time of year again – peak conference/event season. And, while Brexit and a shock snap general election are dominating...

06 May 2017

From: Features

Top PropTech influencers target agents and others with new venture

Two figures with high profiles in the world of PropTech have formed a consultancy to try to sell their services to...

20 April 2017

From: Breaking News

PropTech Today: Goodlord and Nested raise funding for second time

In a week that I am recovering from the exuberance of MIPIM (I didn't want to focus on it in this...

22 March 2017

From: Breaking News

James Dearsley: The blooming symbiosis of PropTech and FinTech

There has been some really interesting talk recently of the relationship between FinTech (Finance Technology) and PropTech (Property Technology). A few...

01 March 2017

From: Breaking News

What can we learn from the Property Week Awards PropTech shortlist?

So, Property Week has announced its Property Awards shortlist for 2017. Looking at the entries for PropTech Company of the Year, I'm surprised...

22 February 2017

From: Breaking News

Property Natter – a conference wrapped in Guild

Excuse the puntastic (or not) title, but as you’ve no doubt already deciphered I took a trip northwards a couple of...

11 February 2017

From: Features

James Dearsley: One week, two major PropTech developments

The first week of February has seen some extraordinary goings on in the property sector, from which two stories particularly stand out...

08 February 2017

From: Breaking News

PropTech guru James Dearsley writes for Estate Agent Today

James Dearsley, founder of The Digital Marketing Bureau and arguably the best known figure in the fast-emerging property technology sector, is...

07 February 2017

From: Breaking News

Understanding the Facebook Algorithm

Facebook is a difficult beast to tame. You have 2,000 followers, but your most recent post was only seen by 200 people....

05 November 2016

From: Features

Property Natter: on my travels

It’s all been kicking off in recent weeks, hasn’t it? Marmite wars, the endless Trump v Clinton debate, Samsung phones blowing...

28 October 2016

From: Features

Property Natter: Q & A with Russell Quirk

In recent weeks I have been carrying out question and answer sessions with some of the key figures in the property...

14 October 2016

From: Features

Agencies use video and familiar faces to promote their brands

Two estate agencies have incorporated video footage on to their website homepages in order to promote their brands to prospective clients. Lumley...

16 September 2016

From: Breaking News

Property Natter: let's embrace change as an industry

Later on, the title of this piece should become clearer (at least I hope so). First, though, a few bits and...

09 September 2016

From: Features

Rightmove, Purplebricks and easyProperty get global endorsement

A long-standing analyst of property portals and websites worldwide has included Rightmove, Purplebricks and easyProperty in a list of 10 sites...

08 September 2016

From: Breaking News

Property Natter: online agents – where are they now?

It’s easy to forget, but there was a time when the internet didn’t exist. When the idea behind the world wide...

19 August 2016

From: Features

Win more instructions in Manchester

Last few seats in Manchester. Use “June50” to get £50 off. “Social media is like exercise. We know that we should do it...

12 May 2016

From: Sponsored Content

Hold the front page? Don’t bother – no one reads it any more

I wish it were otherwise, but there’s a crisis just beginning to sweep over newspapers – with, a bit beneath the...

06 May 2016

From: Features

Firm identifies key phrases most used by buyers searching online

A digital marketing agency says it has identified ‘top key phrases’ used by would-be buyers when they begin their property searches...

26 April 2016

From: Breaking News

Estate agents' offices already improving to combat online rivals, says display guru

An estate agency display specialist is strongly refuting comments made by a digital marketing company that agents are doing too little...

05 April 2016

From: Breaking News

Learn how to use social media to win instructions

Last few seats in April. Use Apr50 to get £50 off. “Social media is like exercise. We know that we should do...

29 March 2016

From: Sponsored Content

Agent who said OnTheMarket would die in a year speaks out - on its birthday

An online estate agent who a year ago predicted that OnTheMarket would not survive for 12 months has issued a statement...

26 January 2016

From: Breaking News

Why audience size and user engagement really matters

Over the past few years Rightmove and Zoopla Property Group (ZPG) have each been spending massive sums on marketing and product...

16 October 2015

From: Features

Alex Chesterman Q & A: The Results (Part II)

Readers of Estate Agent Today and Letting Agent Today were given an exclusive opportunity to pose questions to Zoopla Property Group...

16 September 2015

From: Features

Software firm launches digital protection service for agents

Property software firm VTUK has launched a digital security protection service for estate agents.  With a growing industry focus on digital marketing...

27 August 2015

From: Breaking News

Portals dominate new online 'property search league table'

A review of 30 prominent property sales websites undertaken by a digital marketing company demonstrates, perhaps predictably, a huge lead for...

23 June 2015

From: Breaking News

Social media more powerful than portals, says agent

Online estate agency Hatched says its social and digital marketing package offered to clients is generating 350 per cent more visits...

12 May 2015

From: Breaking News

Agents Do Charity - Bank Holiday edition

Thanks to everyone for keeping our readers updated on what’s happening in the world of estate agency charity fund-raising. If you want...

01 May 2015

From: Breaking News

Agents Do Charity - the London Marathon edition...

Thanks to everyone for keeping our readers updated on what’s happening in the world of estate agency charity fund-raising. This week’s updates...

24 April 2015

From: Breaking News

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