Archive

Zoopla is mining data from users of its website to target sellers on Facebook and Instagram, producing leads and making it unnecessary for agencies to...

Landmark Information’s online valuation tool SmartVal is being retired by the company, with agents who use it being advised to switch to...

Two of the PropTech sector's highest profile digital marketing suppliers are integrating in a bid to help agents nurture the leads...

When you think of the best ad campaigns – from moustachioed opera singers and talking meerkats to millions of bouncing balls...

Hello and welcome to this week’s PJT, your weekly chance to catch up on major moves in our industry. Everyone here has...

The former chief information officer of Foxtons has taken a senior position at Hunters. The appointment of Dan Rafferty as Hunters’ chief operating...

Instagram (or, as the younger generation would have it, Insta) is, by any measure, massive.  Only launched in October 2010, it’s a...

The former LSL director of estate agency, David Newnes, has made what is officially described as “a significant investment” in a...

OnTheMarket says it now has listings agreements with more than 12,500 estate and lettings agency branches. In a statement to shareholders and...

Fine & Country has revealed that it is the fastest-growing premium agency in the UK. Quoting research from TwentyCi - the business...

A new bespoke Customer Relationship Management system developed by The Property Franchise Group claims to enable High Street agents to fight...

For my final EAT contribution of 2018, I’ve put together a list of Christmas gifts that you could buy your PropTech-loving...

PropTech has been mainstream for a few years now, and as more agents are familiar with the range of products and...

Given that online property portals, dominated by a handful of websites, are by far the most popular home search method, it...

1.             Who are you and what do you do? HeyJuno Property is a business dedicated to empowering estate and letting agents throughout...

Given that ‘UK buyers are the most digitally active home hunters’, with HSBC’s Beyond the Bricks report stating that 90% of...

Several agents have asked me whether they should consider ditching their high street offices and move to an out of town...

Google celebrated its 20th birthday last month. Yes, it might be hard to recall a time when it wasn’t integral in...

Over the last 10 years, so much has changed within the marketing sector, including the surge of mobile use, the way...

An estate agency is pioneering a new business model in which it charges no commission whatsoever to the vendor. Freeagent247, an online...

Fake news has become the popular catchphrase of a certain orange-tinted president in recent years. And everyone, from tech giants like...

How can you use data to benefit and better your business? It’s something you’ll no doubt have asked yourself down the...

As promised a few weeks ago, this week’s Natter concentrates on the importance of content, design and social media, three easily...

One of the most important aspects of running a successful estate or letting agency is being able to generate new business...

LSL Property Services - parent company to 12 brands including Your Move, Reeds Rains and London’s Marsh & Parsons - has...

The printing industry is in the midst of a decline as digital products and services displace printed materials, which is why...

In recent years January has become the month of detoxes, fad diets, health kicks such as Dry January and Veganuary, and...

After the fun and over-indulgence of the festivities, most of us are now back to the world of work. And, with...

We would like to take this opportunity to provide a clarification to a newsflash sent by Property Industry Eye on January 1.  The...

The fact is that most house hunters simply do not have the time, let alone the inclination, to trawl around properties...

How has the world of estate agency changed in the last few decades? That’s the question this week’s Natter is going...

Foxtons is reported to have teamed up with Oracle to improve its targeted digital marketing and lead generation. Oracle’s Marketing Cloud product...

How many property professionals are truly happy with their revenue? High levels of competition from new market entrants is a significant...

Mark Goddard was the founder and CEO of The Property Software Group (PSG), a property software solutions firm established in 2007,...

The best estate and letting agents in the UK were recognised at the prestigious ESTAS luncheon and ceremony, which was held...

It’s that time of year again – peak conference/event season. And, while Brexit and a shock snap general election are dominating...

Two figures with high profiles in the world of PropTech have formed a consultancy to try to sell their services to...

In a week that I am recovering from the exuberance of MIPIM (I didn't want to focus on it in this...

There has been some really interesting talk recently of the relationship between FinTech (Finance Technology) and PropTech (Property Technology). A few...

So, Property Week has announced its Property Awards shortlist for 2017. Looking at the entries for PropTech Company of the Year, I'm surprised...

Excuse the puntastic (or not) title, but as you’ve no doubt already deciphered I took a trip northwards a couple of...

The first week of February has seen some extraordinary goings on in the property sector, from which two stories particularly stand out...

James Dearsley, founder of The Digital Marketing Bureau and arguably the best known figure in the fast-emerging property technology sector, is...

Facebook is a difficult beast to tame. You have 2,000 followers, but your most recent post was only seen by 200 people....

It’s all been kicking off in recent weeks, hasn’t it? Marmite wars, the endless Trump v Clinton debate, Samsung phones blowing...

In recent weeks I have been carrying out question and answer sessions with some of the key figures in the property...

Two estate agencies have incorporated video footage on to their website homepages in order to promote their brands to prospective clients. Lumley...

Later on, the title of this piece should become clearer (at least I hope so). First, though, a few bits and...

A long-standing analyst of property portals and websites worldwide has included Rightmove, Purplebricks and easyProperty in a list of 10 sites...

It’s easy to forget, but there was a time when the internet didn’t exist. When the idea behind the world wide...

Last few seats in Manchester. Use “June50” to get £50 off. “Social media is like exercise. We know that we should do it...

I wish it were otherwise, but there’s a crisis just beginning to sweep over newspapers – with, a bit beneath the...

A digital marketing agency says it has identified ‘top key phrases’ used by would-be buyers when they begin their property searches...

An estate agency display specialist is strongly refuting comments made by a digital marketing company that agents are doing too little...

Last few seats in April. Use Apr50 to get £50 off. “Social media is like exercise. We know that we should do...

An online estate agent who a year ago predicted that OnTheMarket would not survive for 12 months has issued a statement...

Over the past few years Rightmove and Zoopla Property Group (ZPG) have each been spending massive sums on marketing and product...

Readers of Estate Agent Today and Letting Agent Today were given an exclusive opportunity to pose questions to Zoopla Property Group...

Property software firm VTUK has launched a digital security protection service for estate agents.  With a growing industry focus on digital marketing...

A review of 30 prominent property sales websites undertaken by a digital marketing company demonstrates, perhaps predictably, a huge lead for...

Online estate agency Hatched says its social and digital marketing package offered to clients is generating 350 per cent more visits...

Thanks to everyone for keeping our readers updated on what’s happening in the world of estate agency charity fund-raising. If you want...

Thanks to everyone for keeping our readers updated on what’s happening in the world of estate agency charity fund-raising. This week’s updates...