Agency marketing platform BriefYourMarket has acquired live chat and customer experience provider Yomdel.
BriefYourMarket says the addition of Yomdel to its offer will enhance its service to clients by extending technology-driven marketing and customer experience capabilities.
BriefYourMarket chief executive Damon Bullimore says: “We’ve long since admired the team at Yomdel and given the synergy of the services we provide and visions for both companies, they’ve been on our radar for a long time.
“We’re extremely excited by having the opportunity to work with … a really fantastic team at Yomdel who already have an earned themselves an exemplary reputation. This partnership was a match made in heaven and we can’t wait to start working together to provide our clients with a formidable digital marketing strategy that will only serve to further increase their revenue and market share.”
Yomdel was founded in 2014 by Andy Soloman and now its chief operating officer, Tim Breden, says of the deal: “We’re incredibly proud of the business we’ve built. We have always said if we were going to do anything like this, it had to be with the right partner; with the resources and knowledge to deliver on the technological plans we have held for this business.
“When BriefYourMarket approached us and shared their vision and the passion we knew that it was going to be a win-win for both of us and, most importantly, for our many customers and partners. This will enable us both to realise hugely ambitious and innovative plans to help agents rapidly grow their businesses and we’re delighted to be working on a new and exciting future.”