Strike - which over the weekend announced a new £11m investment package - has now revealed it has a new chief technology officer.
It’s Dan Rafferty, who is made a member of the agency’s leadership team.
He has some 20 years experience in the property industry, including time at Hunters as chief operating officer and four years at Foxtons as chief information officer.
In both roles, Rafferty led and developed the operational functions and tech expansions of the agencies.
“I am really looking forward to a new series of challenges and opportunities at Strike” he says.
“The company has an ambitious growth plan in place and it isn’t afraid to disrupt the industry which is over-due some changes. Strike is a brand which understands that and puts homeowners first.”
Strike chief executive Sam Mitchell says: "We are really excited to welcome Dan to the executive team. His visionary mindset, combined with our digital-first approach, will lead our continued investment and innovation in tech and further solidify our commitment to making moving as easy as possible for homeowners.”
The £11m investment includes a media-for-equity deal from Channel 4 plus funding from Sir Peter Wood, founder of the technology-based insurance firm Direct Line and esure, and a founder investor in comparison insurance service GoCompare.
Strike - the evolution of Housesimple following a rebrand last year - says it’s aiming to be the number one estate agency in the UK, with much of its recent success attributed to a business model involving no fees charged to vendors for listing their properties for sale.
Last week, Strike launched a brand-new TV, radio and digital marketing campaign - you can see it below.