Archive

If you saw our recent article, you’ll know that one in five (19.24%) ValPal leads generated via Facebook ads actually went...

As an estate or letting agent, you may already know that having a strong online presence is crucial for success in...

Proptech firm ValPal has entered the artificial intelligence (AI) sphere with a new tool to help agents write better quality and...

Inside this short article, my goal is to simply highlight the four most common mistakes l see from reviewing agents' Google Ad...

Is Facebook giving you a headache? If you’re in the property sector, you’re not alone! From the Cambridge Analytica Scandal to...

A webinar explaining the best way to navigate the tough new Facebook advertising rules for estate agents is to be hosted...

Forget the ‘race for space’ or room for an extension, should agents start highlighting the green features of a vendor’s property...

There’s no denying it, job hunting can be hard work – even more so at the moment, with all that’s going...

Book review by Graham Norwood, editor of Estate Agent Today, Letting Agent Today and Landlord Today. If a letting agent wants to...

There’s no doubt we’re in a less-than-rosy phase of the property cycle. This, however, is not another doom and gloom piece:...

One of the first analyses of portal listings since the start of the Coronavirus crisis shows that new listings have plummeted...

Yes, you can promise yourself that you won't eat all the mince pies, or yet another roast potato, nor drink as...

Zoopla is advising agents to prepare for a festive rush of leads. The portal says it expects a 60  per cent month-on-month increase...

Zoopla has revealed the most searched-for property terms on its portal in the past 12 months with ‘garage’, ‘parking’ and ‘garden’...

This week, you find me in Italy. Now that we’ve entered that languid month of August, where all of real estate...

A buying agent has revealed how she advises potential clients to use portals when looking for a property to buy -...

For my final EAT contribution of 2018, I’ve put together a list of Christmas gifts that you could buy your PropTech-loving...

Fake news has become the popular catchphrase of a certain orange-tinted president in recent years. And everyone, from tech giants like...

Everyone wants to rank highly on Google. Why? Well, as the world’s biggest search engine, with more than 65% market share,...

How many property professionals are truly happy with their revenue? High levels of competition from new market entrants is a significant...

Estate and letting agents' property descriptions are becoming increasingly likely to appear in keyword searches, according to a web marketing expert. Director...

We live in world where the online economy is just as important as the offline economy. Whether your business is online...

Marketing and property often go hand in hand. But from time to time you might come across certain marketing terms that...

A review of 30 prominent property sales websites undertaken by a digital marketing company demonstrates, perhaps predictably, a huge lead for...