A media agency that has worked with brands such as Toyota and TalkTalk has been appointed to revive Purplebricks' fortunes. Purplebricks has...
Archive
14 December 2023
From: Breaking News
![Only poor agents lost out to Purplebricks ‘commisery’ campaign - claim](/upload/images/Rental%20Market/BusinessWomen3-695x395-min.jpeg)
No ‘brilliant’ agents will have lost out from Purplebricks’ controversial ‘commisery’ campaign, the beleaguered brand’s former head of customer support has...
26 May 2023
From: Breaking News
![The battle for Purplebricks – who are the main shareholders?](/upload/images/Logos/PurplebricksLogo2020-400x310.jpg)
The apparent battle for the future of beleaguered online agency brand Purplebricks took an interesting turn last week when activist investor...
10 October 2022
From: Breaking News
![Purplebricks reboots ‘commisery’ campaign](/upload/images/Logos/PurplebricksLogo2020-400x310.jpg)
Purplebricks has launched a new advertising campaign that brings back its controversial “save yourself from commisery” slogan. The new radio and TV...
30 September 2022
From: Breaking News
![Purplebricks - Is it joining the establishment?](/img/default/eat.png)
Purplebricks is now part of the mainstream landscape of British estate agency. There - I said it. An agency whose whispered name...
20 March 2021
From: Features
![Nothing wrong with 'Commisery' says unrepentant Michael Bruce](/img/default/eat.png)
A founder of Purplebricks, Michael Bruce, suggests there was nothing wrong with the controversial Commisery TV ads that contributed to making...
27 July 2020
From: Breaking News
![Property TV ads – the winners and losers revealed](/img/default/eat.png)
Due to the current Coronavirus pandemic, we are all being told to stay at home as much as possible to contain...
04 April 2020
From: Features
![Purplebricks spends £382 per instruction on marketing alone](/img/default/eat.png)
Purplebricks has spent £26.7m on marketing in the past year - that represents £382 per instruction. The figures, revealed in the agency’s...
11 September 2019
From: Breaking News
![Property Natter: has Purplebricks' bubble now officially burst?](/img/default/eat.png)
Whether you love or hate it, Purplebricks has undoubtedly left its mark since arriving on the scene in 2015 – much...
18 May 2019
From: Features
![Commisery and gloating - industry reaction to Purplebricks share crash](/img/default/eat.png)
Purplebricks’ eye-watering share price fall yesterday was greeted with widespread satisfaction by property professionals outside the online sector. The agency’s share price...
22 February 2019
From: Breaking News
![Property Natter: what has 2018 brought so far?](/img/default/eat.png)
First things first, I have to mention the World Cup. The dream is over, football’s not quite coming home (not until...
14 July 2018
From: Features
![New Purplebricks adverts - full service without the commission](/img/default/eat.png)
The creative agency behind the new round of Purplebricks Commisery TV advertisements have been explaining the philosophy they brought to the...
02 July 2018
From: Breaking News
![Purplebricks pledges to appeal latest ban on advertisement](/img/default/eat.png)
Another Purplebricks ad has been stamped down on by the Advertising Standards Authority following a complaint by Hunters Property Group - but...
27 June 2018
From: Breaking News
![Purplebricks rejects claims of bullying Local Property Experts in Australia](/img/default/eat.png)
Purplebricks says it completely rejects any claim of bullying its representatives in Australia. The Australian Financial Review, which last week reported the...
26 June 2018
From: Breaking News
![Commisery for Purplebricks - it's hit trouble in Australia](/img/default/eat.png)
It looks as if Purplebricks has hit something less than a purple patch in the Australian housing market. The Australian Financial Review,...
22 June 2018
From: Breaking News
![Stand by - new wave of Purplebricks adverts on the way](/img/default/eat.png)
Purplebricks is reported to have hired a new advertising agency to handle a “multi million pound” media campaign. The advertising industry weekly...
11 May 2018
From: Breaking News
![Property Natter – a property invasion on our tellies](/img/default/eat.png)
The death of traditional TV – where viewers sit down together to watch shows at defined times – has been much...
24 February 2018
From: Features
![allAgents and agency group CIELA reignite disputes with Purplebricks](/img/default/eat.png)
The Charter for Independent Estate and Letting Agents says Purplebricks is still not complying with a ruling made by the Advertising...
06 February 2018
From: Breaking News
![Purplebricks launches new TV and social media advertisements](/img/default/eat.png)
Purplebricks once again used the Christmas period to launch new TV and social media advertisements. In one, the hybrid agency debuted Mr...
28 December 2017
From: Breaking News
![Purplebricks launches drive to recruit hundreds more Local Property Experts](/img/default/eat.png)
Purplebricks has this morning announced a drive to recruit “hundreds” of new Local Property Experts” in a bid to become what...
11 July 2017
From: Breaking News
![Purple smoke and mirrors](/img/default/eat.png)
Purplebricks’ advertising is very negative and critical of the competition. They talk about 'commisery', trying to make potential sellers feel ripped...