Propertymark is the only agency trade body with sufficient influence on, and links with, government to achieve major gains for the industry.
That’s the view of Tim Balcon, Propertymark’s new chief executive, in an exclusive interview with Estate Agent Today, which can be read in full from tomorrow.
In the interview Balcon explains how he is the right man for the brand new job of overarching chief executive of all of Propertymark’s five associations - ARLA, NAEA, NAVA, ICBA and APIP - as they combine into one brand.
He goes on to explain how this contributes towards Propertymark being powerful enough to exert influence and authority at the highest levels of government.
“The professional accreditation. Only we can offer that. Agents and professionals are free to join any bodies they want, but we can offer that professional accreditation, that standard of achievement.”
He also points to the victories Propertymark achieved during the pandemic, which other bodies with less of a relationship with the government may have struggled to achieve.
This included success on business rates, which saw Propertymark convince government that estate and letting agents should be categorised as retail and thus offered the same relief as retailers. As a result, Balcon says, agencies saved a combined £210m.
Elsewhere in the interview Balcon explains how his own extensive CV is an ideal preparation for working on behalf of the industry when the Regulation of Property Agents’ recommendations are enacted, and he gives his candid views on why the industry will benefit from Propertymark being one brand instead of a group of disparate associations.
He covers the controversial issue of why former NAEA chief executive Mark Hayward is staying on after all, and leaves a subtle rebuke for an outspoken critic of the move.
There’s a lot to read and to enjoy in the interview, which is part of the Property Natter series with Angels Media chief executive Nat Daniels.
You can see it in the Features section of EAT from first thing tomorrow (Saturday January 16) and subscribers to the EAT and LAT newsletters will of course get an email link straight to the interview.