We know all about Grand Designs and Location, Location, Location - now Channel 4 hopes another new TV property programme will become just as successful.
On November 14 it is launching a show called Coast V Country; it will run each weekday for six weeks with each episode lasting an hour.
Made by Freeform Productions, the company behind A Place In The Sun, the show sees if it can persuade buyers who want to move out of the city to choose either a typical rural idyll in the British countryside or a popular coastal location.
The presenters will be interior designer Kerr Drummond and property expert Sara Damergi.
In the past year a range of estate agents and portals have chosen Channel 4 and its sister networks such as More4 as advertising platforms on the strength of their property-related programming.