Spicerhaart has signed what it describes as one of the world’s top estate agency mentors to work with its teams across the UK.
Tom Panos, based in Sydney, works primarily with Australian and New Zealand estate agents and first met with Spicerhaart last year when he met 190 staff at an ‘elite conference’ in Bangkok.
Panos is a Sky TV Australia property market pundit.
A statement from Spicerhaart - the family-owned agency group which operates the Haart, Chewton Rose, Haybrook, Darlows and Felicity J Lord brands - says Panos built a good rapport with the company’s “elite performers” that he's been signed up to help the broader company staff.
Spicerhaart CEO Paul Smith says: “The UK market is not dissimilar to the Australian one, although their portals are not as strong as ours and the majority of agents charge upfront marketing fees. About a third of the market is auctions as well."
The agency staff will also have access to 24 customised webinars and videos created by Panos, as well as advice, through a new Spicerhaart Mentoring Programme.
Panos says he is “super excited” to work with the UK firm, whose agents “are going to learn clear ‘what’ and ‘how-tos’ on what is the world’s best practice in getting new business, fee negotiation to beat the discount and internet agents, and everything else they need to dominate their market place.”