Guild agents reach reviews milestone

The Guild of Property Professionals is celebrating reaching 13,000 ESTAS reviews.

This has given the network an average customer service rating of 96.6%. 

Based on these customer reviews, the Guild is hopeful of clinching the ESTAS Agency Network of the Year award for a third time in a row at this Friday’s ESTAS Awards.

Iain McKenzie, chief executive of The Guild of Property Professionals, said: “These reviews not only underscore the calibre of agents within the network but also affirm their unwavering dedication to providing top-notch customer service. 

“For The Guild, ESTAS has played an integral role in their mission to set the gold standard in the industry for integrity and professionalism.

"Our goal is for customers to recognise our membership as the epitome of property professionals. When they choose a Guild agent, they can rest assured of receiving exceptional customer service. 

“Our partnership with ESTAS reflects our steadfast commitment to continuously enhancing the customer journey. The ESTAS review and awards platform empowers agents to build consumer trust."

Ben Marley, commercial director of the ESTAS Group, added” “For years, ESTAS has been on a mission to assist excellent agents in showcasing their service quality, driven by the firsthand experience of the value of impartial information from real customers when selecting an agent. 

“We are delighted in The Guild network's robust utilisation of the platform, as the abundance of reviews at their disposal significantly simplifies the public's decision-making process when choosing the right agent.”