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YOPA recruiting agents with 'chance to earn up to £12k per month'

Hybrid estate agency YOPA has launched a recruitment campaign suggesting that agents have “the chance to make between £6k and £12k per month.”

YOPA has arguably been less high profile than fellow-hybrid Purplebricks in recent months but the agency - now enjoying a TV advertising campaign featuring Village People - this month announced a successful £15m round of fund-raising, with the largest contribution coming from the Daily Mail and General Trust plc.

High-end agency Savills - which last summer announced its initial investment in YOPA - also contributed to the latest fund-raising. 

Two weeks ago YOPA announced it had some 75 'expert local estate agents' and the advertisements which have appeared in recent days clearly seek to build on that figure.

The agency’s website carries a recruitment section saying it’s hard to spot a downside to being a YOPA agent “unless you’re a big fan of high street glass boxes, a smaller income and dissatisfied customers.”

It continues: “For the rest of you - and by ‘you’ we mean those nice, hard-working guys and girls with a track record of being great estate agents - it’s got to be YOPA.”

Similarly-worded ads in the trade press explicitly call on branch managers and senior negotiators to get in touch with their CVs. 

“With thousands of happy customers, and with backing from Savills and the Daily Mail, believe us, this is the way estate agency is heading” the firm says.

YOPA  was founded by Daniel Attia in 2015.

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  • icon

    What a load of b******s!! Quick search on Indeed's job site clearly Shows salaries around £16k-£30k being offered by Yopa.


  • Kristjan Byfield

    If they are good enough to make those earnings in a cut fee model- just think what they would be earning in a quality, full-service set up. Now, I wonder which one I want to work for......
    I have to say the 'we're perfect' rhetoric is getting somewhat nauseating- clients pay less, get more, agents work (seemingly) whenever they want and also earn more- next thing you know they will be chucking in a free winning lottery ticket with every new region because, well, why wouldn't they?

  • icon

    Over-incentivising agents simply leads to achieving lower prices - ie not doing the best for your client.

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