With Purplebricks floating next week and at least one other agent believed to be announcing the appointment of a senior staff member coming from a prominent portal, the battle of onliners continues apace with news from both eMoov and easyProperty.
Tariq Dag Khan has been appointed as Chief Marketing Officer of eMoov to head up a marketing team that has increased four-fold in size in the past six months. The former CMO of Rated People, Borro and Nimbuzz, he has led marketing for a number of high profile start-ups that have successfully gone on to float or sell.
“Throughout my career I’ve helped to dramatically grow young businesses and build brands that are now recognised on a global scale and, I look forward to doing the same with eMoov” he says.
eMoov has also appointed Ivan Ramirez - previously director of global product at Groupon and then working at Staples.com - as Chief Technology and Product Officer.
“I’ve been involved in eMoov from the very beginning, as part of their first round of seed investors, and have always been extremely passionate about what the eMoov team do. We’re developing next-generation technologies that will improve the end-to-end home buying selling experience” he says.
Meanwhile Sky News is reporting that easyProperty is to raise nearly £15m from a major City investor in a deal that will take the company's value through the £100m milestone.
The broadcaster says Toscafund, which in the past has backed online motor insurance firm esure, is investing about £14m in return for a stake of 15 per cent in easyProperty.
Sky says Toscafund is also a major shareholder in house builder Redrow.