Richmond estate agency Antony Roberts, has joined forces with property TV presenter Amanda Lamb to enhance its social media presence and drive greater engagement across its digital platforms.
Lamb, best known for her roles in property TV shows including A Place in the Sun and Selling Houses, will regularly present reels across Antony Roberts’ Instagram and Facebook accounts to showcase its properties.
Through professionally produced videos, she will highlight a range of properties – from characterful period homes to contemporary apartments – offering expert insights, lifestyle appeal and trends.
The initiative reflects the growing importance of video-led marketing within the property sector, particularly as buyers increasingly engage with homes online before arranging viewings.
Amy Reynolds, head of sales at Antony Roberts, comments: “Social media has become an important marketing tool for agents, and whilst we have built a strong following organically, we are always looking for ways to innovate and further enhance engagement.
“Amanda’s expert property knowledge and warm, approachable style is a great fit for our brand, and we are confident that this collaboration will bring greater visibility to our clients’ properties.”
