'Floor Plans boost buyer interest by 30%' say Rightmove

It’s official – or as good as. According to the UK biggest property portal, using floor plans increases buyer interest by a whopping 30%!

This is revealed in a recent survey, published in a leading trade magazine, of the various marketing strategies employed by agents to try and make their properties stand out from the online crowd. In it, Rightmove’s Commercial Director Miles Shipside, quoting the portal’s own comprehensive statistics, is unequivocal: “Floor plans generate 30% more interest than properties without one,” he says. 

Why is this? “It’s all about people imagining themselves living there, and deciding whether they can fit their furniture in,” explains Shipside.

Of course, this revelation comes as no surprise to those nice people at Metropix, the leading supplier of floor plans and other advanced visualisation systems to the UK property sector. “We have always believed that floor plans have a dramatic effect in generating buyer interest – and consequently in attracting prospective vendors to agents that use them - and these figures from Rightmove prove it beyond any doubt,” says the company’s Brian Farrell.

And at a time when goods news for estate agents is very much at a premium, he added, “With our unique low-cost subscription floor plan service, agents can add this hugely powerful marketing tool to every single property on their books for less than £35 a month.”

30% more buyer interest on every property you list, and more prospective vendors beating a path to your door – all for around £1 a day. As no-brainers go, it certainly takes some beating!

For further information on any Metropix product, contact them direct at sales@metropix.co.uk, or by phone on 0845 838 5355.