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Searches soar for Tuscany after popular renovation TV show

Searches on Rightmove for the region of Tuscany and the city of Lucca have soared recently, the portal suggests.

It coincides with the airing of season two of the popular property programme Amanda & Alan’s Italian Job.

The  BBC TV series sees presenters Amanda Holden and Alan Carr – and their helpers – renovate a second property in the area following the first series last year which took place in Sicily.


Since airing January, searches for Tuscany have jumped by 39%, while searches for Lucca have soared by 60% compared to the same period last year, Rightmove said.

Tim Bannister, Rightmove’s property expert, said: “Rightmove is the place people turn to first to see all types of properties for sale, from all around the globe.

"We often see what’s happening in the world reflected in search behaviour on site, and it’s fascinating to see spikes in searches for Tuscany and Lucca as the second series of Amanda & Alan’s Italian Job aired, with people imagining what it would be like to live there, or possibly what it would be like to take on their own renovation project in the area.”

The renovated property is now up for sale and can be seen on Rightmove: https://www.rightmove.co.uk/properties/145036640?currencyCode=GBP#/?channel=OVERSEAS


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