Agency reviews platform unveils ‘real-time’ feedback tool

Agency feedback platform The ESTAS Group has launched a new tool designed to help estate agents by collecting vital insights from vendors, buyers, landlords and tenants at crucial stages of the moving process. 

The product, called ESTAS Insight, will enable agents to monitor client satisfaction levels, identify potential issues at the earliest opportunity and where needed, take immediate action to prevent aborted transactions and ensure a positive customer experience.

Driven by real-time feedback from all parties in the transaction, the ESTAS Insight tool aims to reduce fall throughs.

Ben Marley, commercial director of The ESTAS Group, said Brits are not a nation of complainers which means that in many cases, the first time an agent hears that their customer isn’t happy is when they are withdrawing from a transaction.

He added: “Feedback throughout the transaction from both buyer and vendor or landlord and tenant is essential to ensure that the agent can quickly address any concerns or doubts either party may have. 

“Up until now, gathering those valuable insights has been very difficult, however with the ESTAS Insight tool, there is now a discreet and simple way for agents to assess the performance of their teams and client satisfaction levels in a way that can easily augment existing sales and case progression processes.”