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Zero-fee agency franchise network plans US launch

A new mobile-based agency franchise network has attracted 50 agents during the first quarter of the year and is already planning to target America.

The brand, gLocalAgent, describes itself as the UK’s first £0 self-employed mobile or hub-based agency.

It is run by the same team behind online agent 99Home and offers agents zero fees and what it describes as the choice of remote, hybrid and high-street options.
Many of the new recruits are coming from well-known and established US based companies along with high street agents, gLocalAgent said.


The brand said it is expecting around 30% of estate agents will opt for the self-employed model by 2025. 

Niyati Luthra, head of operations at gLocalAgents, said the company is also working on a cap system and referral scheme so agents can earn more revenue. 

Luthra said: “The gLocalAgents have complete freedom to charge their own fees from their clients with full support and access of the overall inhouse team at no cost, no monthly or yearly franchise or license fee and no area restrictions which means agents can gain business from any location globally. 

“Agents from Spain, Portugal, Greece, Dubai, Ireland, UAE have joined the team as well and we are expecting to launch gLocalAgents in the USA and Canada mid next year. 
Agents will be able to set their own fees and keep up to 70% of their commission.

They have access to in-house developed property portal listing software and a CRM powered by gLocalAgent. 

  • Kristjan Byfield



    Sure is incredible


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