Automated referrals launched for Fine & Country and Guild agents

Agency technology company the nurtur.group has launched the first phase its Automated Referral System, to help agents in the Fine & Country and The Guild of Property Professionals networks earn fees by sending business to each other.

The system is able to identify out of area applicants and suggest the agent refer them to another agent, which means that no referrals will be missed.

The system looks at every applicant the agent registers to determine whether they live within their area and will also recognise status updates made within their CRM and will automatically update the information. 

This way, the referring agent will always have an updated progress report on the referral. 

The system will also automatically recognise when a property has been sold, making sure that there are no delays for the referring agent in receiving the referral fee

Damon Bullimore, chief technology officer of nurtur.group, said: “The nurtur.group Referral System offers agents the opportunity to automate the referral process to increase referrals and limit manual updates, making referrals between agencies an automated revenue generator. 

“Removing much of the manual inputs will give agents some valuable time back to focus on other aspects of the business that produce revenue.

“Essentially the referral system will connect all agents across each network, broadening the funnel of potential applicants and harnessing the power of being a part of a UK wide network to gain more instructions and potential earnings across the entire group.”