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 Hampshire agent unveils new independent brand

A former director of Southampton-based property brand White & Guard has launched his own estate agency in Hampshire.

Rob Rowe has unveiled Rowe & Co Homes, with its first office in Chandler’s Ford, Eastleigh.

He plans to expand throughout the area in the next two years.


Rowe, who has been a local estate agent for more than 25 years, including leading multiple offices for well-known firms such as Pearsons and White & Guard, has been joined by associate director James Steele, himself a highly experienced agent, for the launch of the fledgling business.

He said: “After almost 25 years in the property industry, helping hundreds of people and families to find, buy, and sell the perfect home - sometimes multiple times – I felt now was the right time to launch Rowe & Co Homes right here in Chandler’s Ford.

“I know how fractured and disjointed the process of buying or selling a house can be. For over 30 years our team has been working in the Southampton property industry and we, like many, have felt frustrated with the flaws in the local housing market.  

“Too often national and local property firms have neglected the need for real relationships, farming parts of the property journey out by department or outsourced provider and leaving buyers and sellers alike trying to connect the dots on their own. Home-movers no longer experience the ease of building a relationship with an individual agent, having a single point of contact, and streamlining their moving process.”

He said Rowe & Co wants to change the approach to selling homes, adding: “Our goal is to be a real partner for our clients right from the start, one point of contact for valuation, photography, getting you on the market, viewings and all the way through to completion - that’s how we’re going to raise property standards across Southampton.

“We know first-hand just how much a home means, the excitement of picking up the keys, the joy of building memories in your very own space and the sense of calm in knowing that wherever your property journey takes you someone is on your side, helping to make everything seamless every step of the way. 

“After all, not everybody’s property journey is the same, and doesn’t deserve to be treated as such. It’s this unique approach to property that has earned us long-lasting clients and lifelong relationships with families and home-movers across Southampton and what we are making absolutely central to Rowe & Co.”

Steele added: “Rowe & Co is a breath of fresh air for Southampton’s property market and I’m really excited to help people and families find, buy and sell property in our beautiful home. With our partner-led approach we’ll be able to work directly with vendors and buyers, helping them to speed up the property journey.”


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