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Agents are being invited to respond to a new survey on the state of the industry.
Former Fine & Country boss Simon Leadbetter has launched the 2024 Voice of the Agent Survey, inviting professionals from across the UK real estate sector to share their insights and shape the industry's future.
The research targets estate and letting agents, aiming to collect data on key trends and technologies influencing the real estate landscape.
The 2024 survey focuses on five critical areas:
- Market Trends: Understanding shifts and expectations in the real estate market.
- Marketing Techniques: Exploring successful strategies for agency and property promotion.
- Property Technology (Proptech): Assessing the adoption and impact of technological advancements.
- Artificial Intelligence (AI): Delving into AI adoption and applications in real estate.
- Economic and Political Climate: Evaluating their effects on the real estate sector.
Last year's survey garnered responses from more than 550 agents and the results of the 2024 survey, complemented by associated consumer research, are scheduled for release in early April
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