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Sarah Beeny's latest TV series starts imminently and looks to be a must-watch - and is certain to provoke fierce debate throughout the industry.

In each of the six episodes of How To Sell Your Home, the first of which is on Monday on Channel 4 at 8.30pm, Beeny will look at two stories.

In the first episode she meets Terri Measures who can no longer afford the upkeep of her listed country cottage and has to sell after her recent divorce, while in Nottingham there is the Watson family who bought their four bed semi in a bidding war five years ago, and now face selling at a loss.

So far so predictable for a TV property show. But these vendors, and all those featured in the new series, are selling their properties online instead of using traditional agents.

Beeny - who operates her own semi-online estate agency via the Tepilo website - insists that the series will not promote her own service. Some of the case studies will be selling privately but many will be using some of the online agencies which have proliferated in recent years.

Promotion for the programme by Channel 4's press office has included letting local media outlets know of people featured on the programme. In one forthcoming episode a couple in Flintshire will be featured, who say they used a traditional estate agent for three months earlier this year and it didn't really work.

Instead they have used Housesimple, an online site, and the vendor is enthusiastic: We would definitely recommend selling this way. It saves so much money and isn't as complicated as it sounds.


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    How can they be selling at a loss house prices are up 10%-20% in 1 year.

    • 17 October 2014 15:15 PM
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    The biggest problem I have with tepilo is just how shocking their marketing is. Have a browse on the website at the property.....absolutely AWFUL. I feel really really sorry for those suckers that pay up to 800 upfront. Daylight robbery.....Look especially at the property for sale in Wimbledon village at 1.65million it looks absolutely APPALING.......I wonder if she will show THAT marketing brochure on her programme

    • 16 October 2014 16:36 PM
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    calm down guys she has spouted for years and changed what Nowt!

    • 16 October 2014 11:45 AM
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    '...insists that the series will not promote her own service.
    But according to this particular program it promotes 'save a fortune' on-line services generally. Really! Is anybody else becoming fed up with the incomplete half truths spouted by so-called journalistic 'experts' Enthusiastically promoted by EAT and LAT

    • 16 October 2014 09:26 AM
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    The woman is a liability.

    • 16 October 2014 09:14 AM
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    As many apologies in as many weeks! She's has lost it and needs to be kept under control.

    • 16 October 2014 08:08 AM
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    ha ha - just seen the apology on that other website. This is the culmination of a slippery slope of how a journalist has completely lost their way to abuse their position and try to influence/deceive their readers.

    At least this website seems to be without favour or fear. (And I think it is a responsibility to report correctly).

    • 16 October 2014 00:38 AM
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