The majority of people don’t fully understand what marketing stands for. They think of this occupation as sales and ploys to get clients hooked on some services. It is partially true, however, students learn more than that. The complex field of marketing and all its sub-subjects are visible when writing essays.
Although writing marketing essays is not as hard as it may seem, some students opt for ordering them from essay writing services like CustomWritings.com. Others surf the Internet overlooking interesting topics and proceed with them alone. Read this review covering the top 25 marketing essay topics which might save you a grade.
What Is Marketing?
Let’s briefly cover the subject of marketing. Marketing is the art of attracting clients to one product or service. Beyond that, specialists refer to this term as a process of leading the clients through all the steps until they understand the value of a product. Franklin University also shares some additional ways of referring marketing to and explains what one may do with a degree.
The art of marketing, in turn, is divided into many sub-fields. For instance, a student may choose a specialization in:
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Market research
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Content marketing
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Social media marketing/SEO
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Event/product marketing
Some want to climb the career ladder in the online marketing sphere, while some opt for big corporations that sell household goods, and want to expand their reputation on the market. Nevertheless, during the first years of study, a student learns all the fundamentals. Once in the last years, while pursuing master’s, they narrow their specialization and dive into practice and internships to boost their skills.
It is worth mentioning that during the whole study, students are assigned essays. That’s why the following paragraph serves to hint at some popular and interesting topics to write about.
25 Marketing Essay Topics to Choose From
The same as with most other papers, a marketing essay should explore something. Looking ahead, think about this tip - if you currently study one specific subject in marketing, write about it but covering the opposite importance of it. For instance, “Popularity of Content Marketing” - is your current studying field. Take “How Content Marketing Kills Content”. It sounds interesting. Okay, off we go to the topics!
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Is telemarketing still effective or dead?
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How do mobile gadgets project ads to their holders?
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The secret behind Black Friday/Helloween, New Year promotions;
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The importance of academic language in marketing;
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Tricks to attract leads to mediocre services;
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Marketing in America vs Europe;
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Dating websites - How to attract desperate singles?
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Pharmaceutical marketing - dangers and benefits;
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Female and male marketing - what are their differences?
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McDonald’s (KFC, Burger King) marketing strategies;
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The danger of impulse buying;
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Customers’ behavior in buying;
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Why do clients hate ads?
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Ethics behind marketing strategies;
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Why do clients buy poor products?
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The future of online marketing;
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E-commerce - why choose online goods over neighborhood shops;
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The average paying capacity among clients of (your area, one city, one country);
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The role of web-design of products for marketing;
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Marketing tricks to attract people to a newly-opened restaurant;
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Why hire a marketing specialist in 2021?
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The profile of US buyers;
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How to boost clients’ loyalty toward one business?
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The effect of the pandemic on marketing;
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The importance of brand strategies and marketing.
Beyond that, it is crucial to emphasize the popularity of the TikTok service. Many people don’t understand the secrets behind its influence. If before hardly every influencer resided on Instagram, today they obligatory create accounts in TikTok. You may take this service, and research the marketing fundamentals and strategies that hide behind it. Read more about young adults’ TikTok usage.
What to Avoid in Marketing Essays?
Marketing is a subject that doesn’t allow a mediocre approach to its studying. It means you also don’t have a wide pool for imagination. There should be only facts. Check what to avoid:
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Don’t provide information that cannot be backuped. If you speak about customers’ behavior toward buying one or another product with a renowned company, you should research the percentage, paying capacity, and options they go for the most. It may look like the following: 40% males, 60% females, average paying capacity - $1,000 per month, most in-demand products - shoes, and jackets. The main idea is to provide a professor with your research.
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Don’t use non-credible sources. Although professors make advances with sources that don’t inspire confidence, you should do your best to find more data. If writing about McDonald’s marketing strategies, investigate all the studies and research possible. Again, the more facts, the more results you may draw your professor to.
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Don’t copy-paste someone’s work. Instead of borrowing one’s research or direct statements, you should work on your re-writing skills and don’t forget about citing all of them. Modern plagiarism tools can detect even the slightest borrowing which then will affect your final grade.
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Don’t forget to narrow your topic. Some students play smart and write about 2-3 subjects which may be linked with the main topic. They do this for enlarging the word count. If you take one topic, for example, - Pharmaceutical Marketing, do your best to avoid interfering with beauty products marketing. Yes, they may resemble each other, however, they serve different purposes.
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Don’t forget about editing. Even if your essay is brilliant, and carries interesting content, it should look properly. Check the grammar, and spelling mistakes. Ensure all information is divided into paragraphs and blocks. Your structure should be a standard - introduction, main body, conclusion. If you are not sure about all the correctness, go for specific websites. Your essay should be both brilliant in content, and appearance.
Now, you may choose any of the top 25 marketing essay topics, and proceed with research. Start gathering trustworthy sources and think about building an outline for a better flow of your writing. Upon making a raw draft of your essay, re-read it several times, and sincerely ask yourself - does it bring any value?
