A new agency has launched, describing itself as being “dedicated to creating extraordinary marketing for extraordinary homes across Hampshire, Surrey and...
Archive
Like millions of others, I watched in open-mouthed astonishment as details emerged about the Post Office scandal. I knew a little bit about...
22 January 2024
From: Breaking News
Kerb appeal is often cited as an important factor if agents and sellers want to impress buyers and now research suggests...
22 December 2023
From: Breaking News
When almost all agents and developers use the tried and tested formula of floorplan, professional photography and a well-crafted description, what can be...
13 December 2023
From: Sponsored Content
Agents are being reminded to conduct health and safety checks on their listings as well as in the office. This is according...
18 April 2023
From: Breaking News
Taking a proactive approach with viewing generation can increase foot flow through properties and generate more offers, and ultimately close more...
28 March 2023
From: Sponsored Content
Propertymark needs to do more to promote the value of its agents and to ensure people know it exists, property commentator...
13 March 2023
From: Breaking News
Rightmove is to become the headline sponsor of the new series of Ant & Dec’s Saturday Night Takeaway. The new ITV series...
16 February 2023
From: Breaking News
I wasn’t completely surprised to read here on Estate Agent Today that our industry remains near the bottom of the league...
06 December 2022
From: Breaking News
Four out of five homebuyers would consider reducing an offer if they found maintenance issues when viewing a property. The insurer’s poll...
06 September 2022
From: Breaking News
In recent years, we’ve witnessed a massive influx of channels for media consumers – two of the biggest of which are...
13 August 2022
From: Features
Zoopla has launched a Progression Portal for agents, promising real-time updates for 15 key milestones during the sales transaction process. Agents can...
25 July 2022
From: Breaking News
The property industry is fortunate in including many great people, doing great work across a range of businesses – from traditional agency...
30 April 2022
From: Features
A Yorkshire based agent has come up with a novel way of reducing its carbon footprint while conducting viewings with potential...
26 April 2022
From: Breaking News
Rightmove is set to launch a new marketing campaign next week that encourages people to consider the different life they could...
13 April 2022
From: Breaking News
A French billionaire who made his money from estate agency is promising to transform the UK property industry with his unique...
01 April 2022
From: Breaking News
In a new column, solicitor Colum Smith, an expert in combating fraud at Taylor Rose MW Solicitors, explains why those looking...
26 March 2022
From: Features
Boomin claims that one of the online influencers it has commissioned to create YouTube content has won has many viewers as...
22 March 2022
From: Breaking News
Michael and Kenny Bruce have for the first time given their views on what went wrong for Purplebricks during their time...
21 March 2022
From: Breaking News
Propertymark has come out in support of the Scottish government’s demand that buyers take lateral flow tests before viewings. The measure is...
20 December 2021
From: Breaking News
You’ve heard me bang on about the wonder of reservation agreements for some time now, but it’s definitely the case that...
11 December 2021
From: Features
The agency that last year was showcased in the one-off Channel 4 show Britain's Most Expensive Houses is now to star...
03 December 2021
From: Breaking News
A portal says many buyers feel disappointed when viewing a property becuase it is typically smaller than agents’ photographs suggest. MoveStreets claims...
15 October 2021
From: Breaking News
Rightmove is at the centre of a revolutionary advertising initiative involving Channel 4’s Location, Location, Location. Using Artificial Intelligence technology, a digital...
04 October 2021
From: Breaking News
Welcome to this week’s Agents Do Charity - another edition of good will and cheer generated by the industry’s fund-raising heroes. It’s...
10 September 2021
From: Breaking News
The man who admits he was “the acceptable face of Foxtons” in its golden period says he finally left because it...
02 September 2021
From: Breaking News
360 tour technology company Made Snappy has grown rapidly over the past 18 months and whilst many agents have grasped the...
28 August 2021
From: Features
The controversial proposal by a PropTech start up to charge potential viewers of properties to let or for sale has been...
10 August 2021
From: Breaking News
The controversial ViewRabbit service, which proposes to charge prospective buyers and tenants for viewing properties, may seek international investment. The site has...
27 July 2021
From: Breaking News
Propertymark says a new pay-per-viewing service is “interesting” but warns agents to protect themselves by abiding by consumer protection regulations. The warning has come following...
26 July 2021
From: Breaking News
A number of estate agencies have signed up to a service which charges £30 to view a property. The online service, called...
24 July 2021
From: Breaking News
It may be ‘Freedom Day’ but it looks certain that many estate agents will still wear masks in offices today and...
19 July 2021
From: Breaking News
Like many of you, I have watched a lot of football recently and I’ve enjoyed every minute. It has been an...
07 July 2021
From: Sponsored Content
Hello and welcome to our first Euros Agent Match Report, a really engaging piece on England's triumphant campaign start yesterday. Our thanks go to...
14 June 2021
From: Breaking News
The growth of the internet and technology has transformed virtually every aspect of our lives, including how we approach the property...
05 June 2021
From: Features
20 May 2021
From: Breaking News
Propertymark has produced a new guide for estate agents in the wake of the latest step on the roadmap out of Covid...
19 May 2021
From: Breaking News
Online agency Strike has used specialist eye-tracking software to analyse what attracts a buyer’s attention when scrolling through homes online — and...
30 April 2021
From: Breaking News
The estate agency industry is besotted with digital canvassing to try to win business - but that’s the wrong approach to take...
27 April 2021
From: Breaking News
Zoopla today begins a new marketing drive - the latest move in the fierce battle between Rightmove, Zoopla, OnTheMarket and Boomin. Zoopla is...
19 April 2021
From: Breaking News
There’s been a drop of no less than 16,000 in the number of physical viewings over the past year thanks to just...
07 April 2021
From: Breaking News
A panel of estate agents recently participated in a webinar to discuss the benefits of livestream open house viewings. The webinar, part...
06 March 2021
From: Features
Pre-pandemic, virtual and video viewings were a nice little add-on for some agents, but they were far from universally used and...
27 February 2021
From: Features
Agents are invited to a webinar at lunchtime today to discuss how home staging can improve sales prospects for properties. Lemon and...
11 February 2021
From: Breaking News
The importance of marketing properties is something that is often undervalued. Big budgets are dedicated to selling everyday items such as...
19 December 2020
From: Features
While England’s national lockdown exempts the housing market and allows agents to operate normally, it’s not been the same in Wales...
09 November 2020
From: Breaking News
It’s been an unexpected year for the property market, shaped by the effects of the pandemic. We didn’t quite anticipate the...
27 October 2020
From: Sponsored Content
A new portal-style PropTech product has launched and wants to recruit estate agents to its fold - despite describing the way...
12 October 2020
From: Breaking News
For a number of years now, predictions have been made that one of the major tech giants will eventually enter the...
12 September 2020
From: Features
A new agency called Eazy Agent has launched - it’s another online operation, this time with a starting price of £249. For...
18 August 2020
From: Breaking News
The Federation of Independent Agents has announced its latest partnership - this time with a live-streaming viewing service called Gavl. The platform...
10 August 2020
From: Breaking News
What do General Electric, IBM, Microsoft, and WhatsApp have in common? Yes, they are American companies that boasted revenues of $50...
29 July 2020
From: Features
To most people, purchasing a home is the single most significant financial commitment made across a lifetime. Given the impact and...
13 June 2020
From: Features
The only story that has come remotely close to pushing coronavirus – and its various knock-on effects – off the top...
06 June 2020
From: Features
Arguments over the alleged gaming of reviews by and for some estate agencies have waged ferociously in recent years, and now...
02 June 2020
From: Breaking News
** This Bank Holiday Monday both Estate Agent Today and Letting Agent Today look at how agencies have modified offices and protocols...
25 May 2020
From: Breaking News
There’s been a surge in buyers wanting to view properties - but agents must sit on their hands and wait for...
12 May 2020
From: Breaking News
A six-point guide is to be issued today to agents reopening offices when the government gives the go ahead, possibly in...
28 April 2020
From: Breaking News
Floorplan and photography supplier FocalAgent is making a free offer to every agent in the UK during the virus crisis -...
09 April 2020
From: Breaking News
Two auctions held behind closed doors have been deemed a success, and evidence that the property market can still function despite...
31 March 2020
From: Breaking News
The war of words between estate agency review website allAgents and consumer review service Trustpilot continues apace. Trustpilot has hit back, describing allAgents’...
06 February 2020
From: Breaking News
Following on from the second half of the last decade, the first few weeks of 2020 have been a bit mad...
18 January 2020
From: Features
OnTheMarket’s TV advert, promoting its ‘New & exclusive’ feature, will be back on screens from Boxing Day ahead of what it calls a...
11 December 2019
From: Breaking News
A leading estate agent has urged others in the industry to follow his example and make local TV programmes to build...
10 December 2019
From: Breaking News
There’s bad news peak-time TV shows this evening like DIY SOS and Coronation Street - it looks likely that viewers will...
27 November 2019
From: Breaking News
London agency Benjamin Stevens has made a lifestyle-focused viral ‘TV show’ for YouTube viewers. The agency has called it North London TV...
23 October 2019
From: Breaking News
A dramatic slump in the supply of homes being put on sale in London means that parts of the capital now...
20 August 2019
From: Breaking News
Stories of a slow property market due to an ongoing lack of supply and Brexit woes have been well-documented in recent...
08 July 2019
From: Breaking News
An interesting analysis of Rightmove’s performance on the stock market has led to questions about the long-term profitability and viability of...
20 June 2019
From: Breaking News
Virtual tours are a compelling way of enhancing a property’s potential through online marketing, increased transparency and efficiency for agents, and...
27 March 2019
From: Features
For many years, the majority of agents have stuck to the tried-and-tested 9am-6pm opening hours framework. But is this now changing,...
16 March 2019
From: Features
The long-running stand off between website AllAgents and Purplebricks appears to be over, with the online agency being ‘readmitted’ by the...
04 March 2019
From: Breaking News
Cast your minds back to the summer of 2014. It’s 9.55 am somewhere in east London ‘Sorry I’m late’ offers the...
23 February 2019
From: Features
An estate agent says he’s “bruised” by recent mysterious negative online reviews he has received - shortly after he posted positive...
11 February 2019
From: Breaking News
A review website has launched that describes itself as “a new and powerful research and marketing tool in the residential property...
07 February 2019
From: Breaking News
Every day thousands of estate agency boards are erected across the UK. Even in the digital age the board remains one...
23 January 2019
From: Features
Rather like doctors, estate agents are present at critical points in our lives – moving in together, bidding farewell to a...
07 November 2018
From: Features
A new estate agency has come up with a novel way of taking prospective purchasers around its patch - by using...
18 October 2018
From: Breaking News
The culture of impatience and instant gratification has a lot to answer for. It has forced the hand of the property...
17 October 2018
From: Features
Activists from the Lesbian, Gay, Bisexual and Transgender movement are reported to have staged what they called a “queer kiss-in" outside...
12 October 2018
From: Breaking News
Strutt & Parker is offering free Virtual Viewings to 1,000 new clients, and says it's the first national agency to offer such...
09 October 2018
From: Breaking News
The Advertising Standards Authority (ASA) has upheld one of two complaints made against OnTheMarket's TV and print advertising. The complaints refer to...
05 September 2018
From: Breaking News
I’m writing this a week into my instruction decision. It has been a fascinating journey to date. As I discussed last week,...
18 April 2018
From: Breaking News
Floor plans are an essential marketing tool, which play an important part in helping an estate agent sell a home. A floor...
07 April 2018
From: Features
ZPG’s comparison website uSwitch is to be the headline sponsor of ITV’s Britain’s Got Talent. The company says it will use this...
14 March 2018
From: Breaking News
The death of traditional TV – where viewers sit down together to watch shows at defined times – has been much...
24 February 2018
From: Features
Former estate agent Nick Ferrand has gone public with a new website which says home owners decide when and to whom...
06 February 2018
From: Breaking News
Hello and welcome to our first Property Jobs Today, a weekly round-up of key job moves within estate and letting agencies...
29 January 2018
From: Breaking News
The war between AllAgents review website and Purplebricks has continued with the site naming the hybrid agency the “worst rated one...
17 January 2018
From: Breaking News
easyProperty is to sponsor some of the most iconic property programmes on TV from January 1. It will sponsor Sun, Sea, and...
21 December 2017
From: Breaking News
allAgents has today reinstated Purplebricks’ reviews on its site - this includes the majority of the negative reviews which have been...
12 December 2017
From: Breaking News
Hybrid agency Purplebricks and website allAgents have failed in their bid to reach agreement over the accuracy and source of a...
30 November 2017
From: Breaking News
An experiment conducted by insurance company AXA has revealed how sloppy photographs can alter the perception of a property in the...
15 September 2017
From: Breaking News
Today sees the launch of ARLA and NAEA Propertymark's first national television advertisement. The ad is intended to highlight the importance of...
07 September 2017
From: Breaking News
The first ever home to have a viewing staged over Facebook Live has sold after it received three offers as a...
19 July 2017
From: Breaking News
Online estate agency Housesimple says it is aiming to sell the first home in the UK via a viewing on Facebook...
21 June 2017
From: Breaking News
A study using ‘eye-tracking’ technology has revealed what prospective buyers pay most attention to during viewings and shows critical differences between...
20 June 2017
From: Breaking News
Odds are that you use TripAdvisor when you book a restaurant or hotel; perhaps you scroll down Amazon before clicking ‘buy...
29 April 2017
From: Features
For my latest Property Natter I have sought the opinions of two well-known property consultants - Michael Day, managing director of...