Research by Estate Agent Today has revealed that many of the leading agents behind OnTheMarket are continuing to advertise properties on more than one other portal.
As of yesterday, Carter Jonas, Douglas & Gordon, Gascoigne Halman, Jackson-Stops & Staff, Kinleigh Folkard & Hayward, Knight Frank, Savills, SpicerHaart, Webbers and Winkworth have at least some of the inventories on home.co.uk as well as OnTheMarket and one of the big two portals, Rightmove or Zoopla.
In addition, Gascoigne Halman and Spicerhaart also have properties on mouseprice.co.uk.
It still remains unclear how OnTheMarket's contoversial one other portal ruling will be policed, if at all, or whether founding agents or those with representatives on the board of Agents' Mutual may be exempted.
As we reported earlier this month, OTM temporarily rested' properties listed by Statons, an agency with six offices in Hertfordshire and north London, after an Estate Agent Today story said the agency had tweeted that it was not going to abide by the portal rule.
Earlier this week at least one office of Winkworth pulled its listings from OnTheMarket and returned to Zoopla after it was discovered that it was listing on three portals in defiance of the OTM ruling. Winkworth says around 20 per cent of its offices are not with OTM.
Comments
Think you will find its "One other competing portal" - Has anybody actually heard of home.co.uk - Probably just a scrapper site.....
Will the last person leaving this web site please switch off the lights.
Hold on theres more..
Taunton
Darlingon
Grimsby
Huntingdon
Kendal
And you think agents are gonna give all this up because 1 tiny agent in a small high Street in Palmers Green where he was the only agent listed amongst all the other agents who probably all eat out together at the same Turkish restaurant
Is this the great white hope for Zoopla, that and mouse and house whatsit
Hold on i've confused York with Lincoln, apologies but heres a few more.....
Newmarket
Most of Surrey
Reading
Hastings
Huge parts of Norfolk and Suffolk
The list goes on guys, have a good weekend!
Hi guys, just thought i'd venture back from the other side!
Come on we all know that the agents on OTM are abiding by the one other portal rule and we all know that mouse and house whatsit are not even worth talking about.
Us OTM agents are a real stubborn bunch and we aint budging, in many areas we have a foothold and that foothold will only get bigger and bigger and start to stretch out. So just for a bit of fun I searched online this morning and found that OTM is number 2 in the following areas;
Hove
Hampstead
Sale
York
Walton on Thames
Weybridge
Boston OTM168 Z114 RM348
Newquay
Brough (Yorks)
Shipley
Colchester
Hereford
And many many many more areas, go and have a look at East Yorkshire, in nearly every single town Zoopla is a ghost website, with only corporates listing on it. Most of Durham has been taken over, South & west Wales have hardly anyone listed on Rightmove, parts of Manchester, huge parts of London the list goes on.
The OTM flag is firmly fixed in the ground and aint going anywhere guys and girls.
Perhaps - to avoid articles like this in the future as well as all the sniping below - OTM (for the benefit of the press and those not on OTM) could issue a categorical list of which sites do or do not fall under the one other portal rule
This all strikes me as a bit of a non-issue and the media hyping this up to present this as a big story in the same way the media has been hyping up internet based estate agents. Talking of which are making a fuss and pointing the finger at On The Market accusing it of restrictive practices for not letting them sign up. Perhaps someone should also remind them it is also restrictive practice not have a physical presence ie (offices and window displays and staff your customers can call in and see) in the communities that you claim to be liberating from us terrible traditional high street estate agents.
I can't say I'm surprised at these findings. It would be interesting to discover exactly how OTM are policing the one other portal rule though. It appears they haven't been doing a thorough enough job.
Yes Glasgow Agent.You make sure you run along and ask Mr Springett what you can do before you do it. You know we've told you before that you must ask his permission before you put your hand up. He won't he very happy with you if you don't will he....
Their TV advert claims ".. to see properties you won't find anywhere else make sure to visit OTM" I wonder how long before someone reports them to the ASA
Oh well you must be SOOOO glad you're not on it
Actually... why ARE you b!tching on like a spurned, spotty teenager, Mr Quirk
We asked OTM specifically about home.co.uk and were told that it is not considered a portal and our stock could remain on it when OTM went live. So, the agents named are not getting special treatment or surreptitiously circumventing the rules - as the article implies.
Maybe if OTM advertised as much on this awful excuse for an impartial news site then it would get as much positive editorial reporting as ZPG - this used to be the place to get agency news - I visit infrequently now and when I do it just reminds me why!
Big deal. Norwood are you on the zoopla payroll It's so clear that you are anti OTM. Aren't you supposed to be unbiased as a journo Very poor.
As I have always predicted - OTM would only serve to endorse the Rightmove and allow them to put up prices and the one portal rule was an unpoliceable gimmick which will be dropped this year or will make the rule a laughing stock.
And there was me thinking that, after reading the headline, was about to read that those agents were still on rightmove and Zoopla.
NO....it's mouseprice.co.uk and home.co.uk....and after such a big build up!!
Does this publication really think that estate agency owners will be swayed by this!
What a surprise. The realisation from these firms that they clearly cannot live without both Rightmove and Zoopla despite all the OTM rhetoric. Isn't in now more and more obvious that OTM is not the Messiah like entity that it's slim band of cult followers have been publicly asserting. The Empire is crumbling...