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Written by rosalind renshaw

The FirstBuy homepage on property portal Rightmove has reached the landmark of achieving one million page views.

The page was launched to coincide with the launch of the new-build FirstBuy scheme just over a year ago and has proved to be a huge success with first-time buyers seeking information about the scheme and which properties can be purchased using it.

Rightmove director Miles Shipside said: “Hitting one million page views within a year of launching the FirstBuy homepage really underlines the pent-up demand among first-time buyers to own the roof over their heads.

“It also shows what a leg-up initiatives like FirstBuy can provide in enabling first-time buyers to get on to the housing ladder, and how Rightmove acts as a focal point for home-hunter research and inquiries about those schemes.”

The FirstBuy scheme, announced in March 2011, allows first-time buyers to purchase a new-build property using just a 5% deposit, with a further 20% deposit provided in the form of a five-year interest-free loan jointly funded by the Government and the house builder.

The scheme is administered by regional HomeBuy agents across the UK. The Rightmove FirstBuy page provides prospective first-time buyers with a map-based search engine divided geographically by each HomeBuy agent, with available FirstBuy schemes plotted throughout each region.

Shipside added: “FirstBuy has seen a great response both on Rightmove and within the new-build sector.

“We have now launched a similar page for the NewBuy scheme to inform prospective new purchasers about how the scheme can help them and channel those home-hunters towards developers in their area who have NewBuy plots for sale.

“Our research has indicated that two in five first-time buyers feel that they are more likely to get on the housing ladder thanks to NewBuy and we are already seeing a strong response to NewBuy on our site.”

Comments

  • icon

    RR does not have time to try to make us laugh? Shame he has time tyo bore us, go get a proper job, lifes to short to waste.

    Now if want a giggle try his "wed site", thats funny!

    • 23 April 2012 13:52 PM
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    wardy is gay

    • 21 April 2012 18:01 PM
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    Very droll but beneath the joke, there's a serious issue.

    I don't have time to mess around or try and make people laugh online, so if you should actually want to look at the issue deeply, now is the time to do so.

    Otherwise - astalavista, as another infamous but amusing character once said.

    • 20 April 2012 11:40 AM
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    Wardy, I admire you. You have the patience of a saint. At least once a week you spell it out to RR, yet he still overlooks it (or doesn't get it?) and continues to mumble on.

    Brit - Not everyone loses sleep at night over equity. Some people purchase a property as a home. Seriously. As long as they like the house, happy with the location and they are satisfied with the price & repayments, they are good to go. Remember, not everyone is in your boat. Your are one individual in an entire market selling 45k odd houses per month.

    Everyone has boxes to tick on their search, making a profit/building equity is not on everyones essential list.

    If that is what you want, there are much, much better investments than property and you are walking down the wrong street.

    • 20 April 2012 11:38 AM
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    hmmmm,
    So what your saying is that we need some of public information that shows sold house prices on particular roads. That information could come from, erm I dont know, land regestry?
    That way any vendor looking to sell could 'look up' and see what their neighbours have sold for and price accordingly.

    RR, Lets do it! we could call ourselves 'rightmove' or 'zoopla' or even 'nethouseprices.com'

    Doh! Ive had a look and those domains are taken.....damm it

    • 20 April 2012 11:25 AM
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    Newbuy is a scam which puts gullible first time buyers in negative equity with a very overpriced property and puts tax payers money at risk.

    PS even on the CML website it warns that Newbuy properties may be overpriced and you could instantly loose any equity.

    • 20 April 2012 10:18 AM
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    Wardy,
    OK I've done that. I came up with the following conclusions.

    Whenever demand is high, price levels are set by the richest among those in the market. This leaves the rest of us unable to compete, unfortunately.

    Even so, the marketplace only functions properly if people operating in it, have adequate knowledge about current price levels.

    If they don't, as has happened in the housing market for example, buyer-apathy takes over and the market stagnates.

    The solution to that would be for buyers to be given more accurate information about exactly what price-levels are currently being achieved in all relevant locations.

    Someone needs to do something about that urgently, in my opinion because a functioning housing market is one of the main-stays of the whole British economy.

    • 20 April 2012 10:16 AM
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    RR,
    Here are some key words you may want to google (google is a internet search engine by the way)
    Economy
    Bank
    Mortgage
    Confidence
    Buyer
    Deposit
    Give that a go and come back to us.

    • 20 April 2012 09:49 AM
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    If the asking prices were right, many of these people would now buy.

    So, one has to ask, well why aren't they then?

    • 20 April 2012 08:39 AM
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