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KEYWORD "marketing" - 101 RESULTS
New high end agency puts emphasis on lifestyle presentation

A new agency has launched, describing itself as being “dedicated to creating extraordinary marketing for extraordinary homes across Hampshire, Surrey and...

25 April 2024

From: Breaking News

Mortgage rates hit six month high after recent bank hikes

An analysis by Rightmove reveals that the average interest rate for a two year fixed mortgage at 95% loan to value...

25 April 2024

From: Breaking News

Coup for Self-Employed Agency Brand as high flying agent joins

An agent with 15 years experience at high end agencies Hamptons and Knight Frank has joined a self-employed brokerage brand. Sally Jane...

24 April 2024

From: Breaking News

Phil Spencer - How To Prove The AI Bots Wrong

Artificial Intelligence is now a part of all our lives, but my attention was grabbed recently by an AI critique of...

23 April 2024

From: Breaking News

Rightmove warns of lull in sales despite brisk start to 2024

The number of new sellers coming to the market is up by 12% compared to this time a year ago, and...

22 April 2024

From: Breaking News

Accreditation for solicitor estate agents begins next week

ESPC has relaunched its SPC Property Practice certification, a unique accreditation course for solicitor estate agents. Developed with The Law Society of...

19 April 2024

From: Breaking News

Three Reasons Why Your Social Media Isn't Working

In the bustling world of social media, success isn't just about posting content; it's about fostering engagement, maintaining consistency, and implementing...

17 April 2024

From: Marketing & Social Media

Industry survey highlights discrimination against female agents

Gender-based discrimination remains an issue with the estate agency sector and many female victims are choosing not to report issues, an...

15 April 2024

From: Breaking News

Alto unveils integration with messaging platform

Alto has announced a new integration with secure messaging platform Tappter. Existing Alto customers can get seamlessly set up with Tappter to...

10 April 2024

From: Breaking News

Savills names high-profile hire for global business

Savills has appointed industry specialist Victoria Garrett to the role of director of its global residential business, based in the firm’s...

10 April 2024

From: Breaking News

Guild members given new Ezine digital marketing tool

The Guild of Property Professionals has launched a new Ezine system to boost member marketing. Agents will be able to create digital...

10 April 2024

From: Breaking News

Agents Do Charity - some cracking charitable endeavours

A variety of charities have received support from the property industry this week. If there are charitable endeavours you think the rest...

05 April 2024

From: Breaking News

Voice of the Agent survey set for release

The latest Voice of the Agent industry survey is set for release on 15 April. Marketing firm We Are Unchained surveyed 841...

04 April 2024

From: Breaking News

PropTech Today - Working together means being 'open' for business

Whether we’re selling properties, managing buildings, servicing heavy goods vehicles or flogging widgets, we’re all operating in a digital world. This is...

04 April 2024

From: Breaking News

Former upmarket agency boss to boost staging firm’s marketing

Former global chief executive of Fine & Country Simon Leadbetter has joined home staging firm Lemon and Lime Interiors as fractional...

02 April 2024

From: Breaking News

Optimism in residential housing in Scotland as the market proves its resilience

Stress tests are a valuable tool for measuring resilience and the Scottish residential property market was put through a fairly gruelling...

30 March 2024

From: Features

Material Information Guidance - Is it Actually Material?

In this, the second of a three-part series, David Beaumont continues his critique of the new Material Information Guidance. There are 21...

30 March 2024

From: Features

PR power: Top tips to launch successful campaigns

The world of PR can feel like a crowded marketplace, where shouting your message the loudest doesn't guarantee anyone hears it....

27 March 2024

From: Features

Agents Do Charity - reaching for the sky

A variety of charities have received support from the property industry this week. If there are charitable endeavours you think the rest...

22 March 2024

From: Breaking News

8.7m leads later, The ValPal Network celebrates 10 years in business

Happy birthday to us….and all members of the The ValPal Network! We are celebrating a decade in business and in those 10...

19 March 2024

From: Sponsored Content

Upmarket agency launches second radio ad campaign

Fine & Country has launched its second radio advert campaign.  The premium estate agent’s latest adverts will focus on its ‘Dare To...

19 March 2024

From: Breaking News

Estate agency complaints and payouts on the rise

Agents faced more complaints and paid out higher levels of redress last year, industry data shows. Annual figures from the Property Redress...

18 March 2024

From: Breaking News

Property Natter - Inspiring and uplifting - but the challenge goes on

As most of the regular readers of this column will know (and because I’m not shy about admitting it) – I’ve...

16 March 2024

From: Features

Agents Do Charity - strong support

A variety of charities have received support from the property industry this week. If there are charitable endeavours you think the rest...

15 March 2024

From: Breaking News

Fine & Country honours top performers

Forget the Oscars, the biggest even in town last week was the Fine & Country International Annual Conference and Awards Gala. The...

13 March 2024

From: Breaking News

In the Presence of proud property professionals...

In celebration of International Women's Day, Tunbridge Wells property services company Presence & Co. proudly spotlights the exceptional achievements of our...

09 March 2024

From: Features

Why being over-ambitious with your asking price can net you less overall

The CEO of leading Scottish property portal ESPC, Paul Hilton shares why a discerning pricing strategy can improve the prospects of...

09 March 2024

From: Features

Agents Do Charity - breaking the budget for good causes

Much of the focus may have been on the Spring Budget this week but a variety of charities have received support from...

08 March 2024

From: Breaking News

Premium agency network welcomes two new licensees

A premium agency network launched by former Fine & Country boss David Lindley has appointed two new licensees. The network now operates in...

06 March 2024

From: Breaking News

Rightmove can’t “rest on its laurels” to attract agents - warning

Analysts have given their backing to Rightmove’s stock market prospects but there are warnings that it can’t “rest on its laurels”...

04 March 2024

From: Breaking News

Ethical agent network officially launches

A network uniting ethical estate agents has officially launched today with 25 members. The Ethical Agent Network (EAN) is led by industry...

04 March 2024

From: Breaking News

Why being over-ambitious with your asking price can net you less overall

The CEO of leading Scottish property portal ESPC shares why a discerning pricing strategy can improve the prospects of your property...

02 March 2024

From: Features

OnTheMarket: 'We can still become the number one portal'

OnTheMarket (OTM) has hailed the progress made since its acquisition by CoStar Group and believes it can displace Rightmove. The US-owned real...

01 March 2024

From: Breaking News

Property staging firm secures £250,000 investment to grow agency partnerships

A home staging firm that partners with estate agents to present properties has secured financial backing. Lemon and Lime Interiors has received...

29 February 2024

From: Breaking News

Deadline approaches to complete Voice of the Agent survey

The closing bell is ringing for estate and letting agents across the UK to participate in this year's Voice of the...

28 February 2024

From: Breaking News

Top tips to generate more leads on Facebook

If you saw our recent article, you’ll know that one in five (19.24%) ValPal leads generated via Facebook ads actually went...

26 February 2024

From: Marketing & Social Media

Zoopla marks record month for vendor leads

Zoopla is rolling out more branded taxis as it recorded a record January for unique vendor leads, the portal claims. The property...

23 February 2024

From: Breaking News

Take advantage of a better market

Reading the news on Estate & Letting Agent Today every day (as I’m sure you all do, too), there appears to...

17 February 2024

From: Features

Law Society building safety guide clarifies agent and conveyancer responsibilities

Conveyancers shouldn’t give buyers and sellers assurances about building safety remediations unless they are confident doing so, the Law Society has...

16 February 2024

From: Breaking News

TwentyEA goes mobile with lead generation

TwentyEA has unveiled a suite of new marketing solutions combining its data tools, giving estate agents greater flexibility over their prospecting...

16 February 2024

From: Breaking News

University launches landmark estate agency degree course

A first-of-its-kind degree has launched that focuses on residential estate agency. The Swindon campus of the Royal Agricultural University (RAU) has launched...

13 February 2024

From: Breaking News

Barratt seals £2.5bn takeover of Redrow

The UK’s largest housebuilder has agreed a deal to acquire its rival Redrow. The £2.5bn deal, backed by both company boards, would...

08 February 2024

From: Breaking News

ESTAS launches Big Postcode Reveal event

The ESTAS Group has scheduled a Big Postcode Reveal event in April to detail winners of its latest award category. The Best...

07 February 2024

From: Breaking News

First Industry-Specific AI Tool Flooded with Requests in Just 3 Days

In this latest article from the team at Iceberg Digital, they discuss Uzair, an industry-specific artificial intelligence (AI). Iceberg Digital, the creators...

07 February 2024

From: Breaking News

Agent Tim's top tips for going it alone

Five years ago, Lettings expert, Tim Lawler, wrote an article for Estate Agent Today charting his early experiences of setting up...

03 February 2024

From: Features

When Angels rose from the ashes...

In 1999 (yep) I set up some websites thinking I could generate leads from everyone in the world. I had an...

03 February 2024

From: Features

Fine & Country expands in Wales

Fine & Country has boosted its Welsh presence with a new North Wales license. The territory has been founded by former partners...

31 January 2024

From: Breaking News

Industry veteran calls for code of practice for sole agency agreements

Former agency founder and property marketing veteran John Durrant has challenged Propertymark and RICS to take a leadership on the contentious...

25 January 2024

From: Breaking News

Fall-throughs cost agents £63m in remarketing - research

Fall-throughs are costing estate agents an estimated £63m purely based on the cost of having to remarket a property and host...

25 January 2024

From: Breaking News

Sprift unveils material information solution for agents

Sprift has unveiled its solution to help agents cope with material information requirements and collate the property-specific details required prior to...

24 January 2024

From: Breaking News

OnTheMarket has ‘puncher’s chance” of overtaking Rightmove

OnTheMarket has a “puncher’s chance” of displacing Rightmove after the challenger portal was taken over by CoStar but needs to persuade...

22 January 2024

From: Breaking News

Jonathan Rolande: What agents can learn from the Post Office Horizon scandal

Like millions of others, I watched in open-mouthed astonishment as details emerged about the Post Office scandal. I knew a little bit about...

22 January 2024

From: Breaking News

Property Natter - Marching bravely forward with eyes fixed firmly on the past

Everyone’s a pundit these days, aren’t they? And January is pundit season – when a New Year starts, out come the...

20 January 2024

From: Features

Agents Do Charity - grassroot causes

Welcome to this week’s Agents Do Charity, our chance to salute those who do so much to help others. If your agency...

19 January 2024

From: Breaking News

Navigating economic shifts in estate agency

In this latest article from the team at Iceberg Digital, they discuss a beacon of hope for agencies looking to thrive...

17 January 2024

From: Breaking News

Mr Bates, the Post Office, and Property Industry Marketing

Like so many I’ve been infuriated by the injustice meted out to sub-postmasters and postmistresses over many years.  I was aware of...

13 January 2024

From: Features

The Unrealised Potential of Shared Ownership

In the current challenging market, housebuilders are increasingly looking for novel and engaging means of marketing to achieve the necessary supply/demand...

13 January 2024

From: Features

Zoopla: Buyer demand already ahead of early 2023

Buyer demand and new sales at the start of 2024 are already ahead of equivalent 2023 levels, Zoopla. Figures from the portal...

12 January 2024

From: Breaking News

Jonathan Rolande: 'Whatever makes you and your business unique – aim to maximise it this year'

After a difficult 2023, the property market has been buoyed by a triple-boost in the early days of 2024.  According to the...

12 January 2024

From: Breaking News

Agents Do Charity - strong appeals

Welcome to this week’s Agents Do Charity, our chance to salute those who do so much to help others. If your agency...

05 January 2024

From: Breaking News

KWUK expands Dataloft partnership

Keller Williams has expanded its content and insights partnership with Dataloft after a successful trial period. The brand said 20 agents have...

04 January 2024

From: Breaking News

Why agents must closely monitor their local market to be successful in 2024

We’re now just 2 days away from the end of 2023 and what a year it’s been for the property industry....

30 December 2023

From: Features

Michael Day: A business plan will be crucial to navigate 2024

Business plans will be key for agents looking to successfully navigate 2024, an industry consultant and trainer has said. Michael Day, a...

29 December 2023

From: Breaking News

Agents urged to tackle gender jaws

The estate agency industry is being urged to do more to tackle the issue of gender jaws, it has been warned. The...

28 December 2023

From: Breaking News

Agents should still prepare for festive leads - claim

It’s a myth that the property market slows over the festive period, The ValPal Network (TVPN) claims. Data from the lead generation...

27 December 2023

From: Breaking News

PropTech Today - Will Artificial Intelligence take my job?

As the landscape of the property industry changes, as it has done in line with all new technologies over the decades,...

27 December 2023

From: Breaking News

Agent celebrates eight-day contract exchange

Redbrik Estate Agents is celebrating exchanging on a transaction in just eight days. The milestone was achieved using its SecureMove service, which...

21 December 2023

From: Breaking News

Social media campaign aims to promote benefits of using best agents

The Best Estate Agent Guide is hoping to take advantage of the Boxing Day bounce by launching a marketing campaign promoting...

21 December 2023

From: Breaking News

Rightmove aims for slam dunk with Boxing Day marketing campaign

Rightmove has unveiled plans for the next phase of its marketing campaign, aiming to take advantage of the so-called Boxing Day...

20 December 2023

From: Breaking News

PropertyBox unveils AI marketing assistant for agents

Agency media brand PropertyBox has launched an all-in-one artificial intelligence (AI) property marketing assistant for estate agents. The proptech company is now...

19 December 2023

From: Breaking News

Upstix hires head of growth to boost expansion

Quick buy firm Upstix has appointed a head of growth to take charge of boosting acquisitions, enhancing the firm's visibility and...

19 December 2023

From: Breaking News

ESPC hails 100% pass rate for first SPC Property Practice graduates

Scottish property portal ESPC has announced the inaugural graduation of its first qualification, with a 100% pass rate. EPSC revealed that 55...

18 December 2023

From: Breaking News

Estate agents remain among least trusted professions

Estate agents remain among the least trusted professions, the latest Ipsos Veracity Index has revealed – but there is a silver...

15 December 2023

From: Breaking News

Zoopla to launch ‘buyers’ market’ ad campaign on Christmas Day

Forget the King’s Speech, Zoopla is hoping for a Christmas Day boost with the launch of its new marketing campaign. The portal...

15 December 2023

From: Breaking News

More ‘commisery?’ Purplebricks appoints media agency to boost brand

A media agency that has worked with brands such as Toyota and TalkTalk has been appointed to revive Purplebricks' fortunes. Purplebricks has...

14 December 2023

From: Breaking News

Property marketing: why videography matters most for 2024

When almost all agents and developers use the tried and tested formula of floorplan, professional photography  and a well-crafted description, what can be...

13 December 2023

From: Sponsored Content

Phil Spencer: Good deeds are for all year, not just Christmas!

One of the most heart-warming parts of my job is having the privilege to be the patron of Agents Giving, the...

11 December 2023

From: Breaking News

Ad watchdog upholds ‘misleading marketing’ complaint against GetAgent

GetAgent has been ordered to make its marketing claims clearer following a complaint to the Advertising Standards Authority (ASA). The advertising watchdog...

06 December 2023

From: Breaking News

Rightmove predicts 1% asking price drop in 2024

Rightmove is anticipating a 1% average drop in national asking prices by the end of next year. The latest forecasts from the...

04 December 2023

From: Breaking News

January's instructions are won in December, but how do you secure them?

It’s not uncommon to see a seasonal slump around December and the Christmas period. Last year, Propertymark reported an average of...

02 December 2023

From: Features

Trading Standards unveils latest material information rules for agents

The National Trading Standards Estate and Letting Agency Team (NTSELAT) has published the long-awaited Parts B and C of material information...

30 November 2023

From: Breaking News

Agents set for ‘Christmas lead bonus’ if they keep marketing

Agents are being urged to keep marketing throughout the festive season. The ValPal Network (TVPN) suggests the market is set for a...

22 November 2023

From: Breaking News

Property Natter - Going for growth? United we stand...

It was US disability rights advocate, Helen Keller, who said: ‘alone, we can do so little, together we can do so...

11 November 2023

From: Features

How to make the most of your marketing spend this Winter

As we enter the winter months and a traditionally quieter time for the property industry - agents are still contending with...

11 November 2023

From: Features

Phil Spencer - Take Back Housing Market Forecasting Control!

It’s that time of year already: Halloween’s happened, Bonfire Night’s blown itself out, and there’s now a feast of festivities leading...

07 November 2023

From: Breaking News

Agents back material information but seek more guidance

The majority of agents back parts B and C of material information rules but more guidance is needed on where to...

06 November 2023

From: Breaking News

Agents Do Charity - charitable collaborations

Check out some of the latest charitable endeavours from agency and property brands this week. If you have a charitable event or...

03 November 2023

From: Breaking News

PropTech Today - If it's still hurting, see a specialist

Sometimes I think I should have paid more attention to science lessons at school but back then, I never thought I...

02 November 2023

From: Breaking News

Upmarket agency brand embarks on regional tour

Fine & Country is embarking on its Autumn Regional Tour this month. This events across the UK bring together industry professionals, business...

01 November 2023

From: Breaking News

Hat and Home unveils new HQ

Hat and Home has opened its fifth office and a new headquarters in the heart of Sandhurst. The move centralises the agency...

01 November 2023

From: Breaking News

Agent unveils spellbinding Halloween window display

A London agent is looking to make Halloween unforgettable with a captivating window display that's sending shivers down spines. Location Location has...

31 October 2023

From: Breaking News

Agency marketing roadshow schedules final 2023 stop

After achieving sell-out success and exceptional feedback in Hertfordshire, London, and Leeds, Simon Leadbetter’s 30 Years of Marketing in a Day...

31 October 2023

From: Breaking News

New marketing resource launched to help agents go upmarket

A group of senior estate agency and property executives have combined to launch a free monthly marketing resource for upmarket agents. Former...

18 October 2023

From: Breaking News

Rightmove: Autumn bounce has turned into a fall

Average asking prices have increased as usual between September and October but at the slowest rate since 2008, Rightmove has revealed. The...

16 October 2023

From: Breaking News

Jonathan Rolande: Why I fear the long winter period that lies ahead 

A few weeks ago I asked an estate agent friend how the market was treating him. "I feel like I’ve had a...

13 October 2023

From: Breaking News

Jake Gann, Sales Director at Bamboo Auction

Who are you and what does it say on your business card? My name is Jake Gann and my business card says...

10 October 2023

From: 60 Second Interview

Agents invited to give their views on ‘home moving roadmap’

The Home Buying and Selling Group (HBSG) is seeking feedback from agents on proposals that it feels will “revolutionise moving home...

10 October 2023

From: Breaking News

Women in Estate Agency group unveils webinar series

The Women in Estate Agency (WiEA) group is launching a webinar series. The first will go live on Friday 13 October at...

09 October 2023

From: Breaking News

Thriving in tight times: cost-efficient marketing strategies for estate agents

In today's world of rising costs and economic uncertainty, estate agents are seeking innovative ways to maximise their resources while delivering...

07 October 2023

From: Features

Agents Do Charity - creatures great and small

Check out some of the latest charitable endeavours from agency and property brands this week. Chestertons: London agent Chestertons has added two...

06 October 2023

From: Breaking News

12 June 2015

From: Video Articles

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