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In the bustling world of social media, success isn't just about posting content; it's about fostering engagement, maintaining consistency, and implementing...

2023 was the highest year on record for ‘rental scam’ searches in the UK, with an increase of 11% from 2022...

A variety of charities have received support from the property industry this week. If there are charitable endeavours you think the rest...

If you saw our recent article, you’ll know that one in five (19.24%) ValPal leads generated via Facebook ads actually went...

Zoopla is rolling out more branded taxis as it recorded a record January for unique vendor leads, the portal claims. The property...

Almost one if five leads generated by Facebook ads go on to instruct an agent, research suggests, but many are missing...

The most successful agents are typically those who invest in self-improvement. Whether it's staying abreast of changes in social media, experimenting...

Buyer demand and new sales at the start of 2024 are already ahead of equivalent 2023 levels, Zoopla. Figures from the portal...

Property industry veteran Mal McCallion has helped launch a new artificial intelligence (AI) property search tool that agents can embed in...

Welcome to this week’s Agents Do Charity, our chance to salute those who do so much to help others. If your agency...

Welcome to this week’s Agents Do Charity, our chance to salute those who do so much to help others. If your agency...

Agents are being urged to keep marketing throughout the festive season. The ValPal Network (TVPN) suggests the market is set for a...

A team from The ValPal Network joined industry Facebook ads expert Paul Long on a webinar designed to equip every agent...

The Women in Estate Agency support group has unveiled details of its latest conference. The event will take place at The IET...

OnTheMarket has partnered with an automated social media service to help agents promote listings on Instagram, X, Facebook and more. Following a...

The final tickets are on sale for next month’s Agency Excellence Summit. The event takes place at the Manchester Piccadilly Hotel on...

Welcome back to the second instalment of our blog series on social media marketing tips for estate agents! In part one,...

A lack of flexibility is causing recruitment issues in estate agency and could threaten the survival of firms, executives claim. Speaking on...

Social media has moved on from being a “nice to have” to a necessity for most businesses, but how do you...

A competition to track down as many golden estate agent boards placed around Leeds as possible has been won by Grace...

Self-employed agency brand eXp UK has launched a strategic partnership with proptech supplier nurtur.group.  Under the agreement, nurtur.group will become the exclusive...

As we move into a more challenging market this summer with interest rates still on the rise, house prices relaxing and...

Rightmove has been named as the most effective portal for driving leads but there is a sense of frustration about fake...

Facebook ads are one of the most cost-effective forms of online advertising. A little budget goes a long way on Facebook,...

First-time buyers are turning to social media platforms such as TikTok for homebuying advice and guidance. A survey of first-time buyers aged 18...

The latest Instagram update allowing multiple links in bios will provide a ‘world of marketing possibilities’ for estate agents, it has...

As the unending attack on landlords continues, many are succumbing to the pressures of increased taxes, interest rates rising, regulations becoming...

From Million Dollar Listing to Selling Sunset, we’re used to seeing real estate reality TV in full force on Netflix. Whilst...

New software has been launched to help estate agents collect feedback on viewings. Feedback Enterprise, from the Cumbrian communications specialists SMS Speedway,...

Zoopla has launched a six week promotion aimed at helping agents meet business objectives - and there’s a special Valentine’s deal...

Independent estate agent DM & Co. Homes has launched a weekly update on the regional housing market presented by managing director...

Estate agents have the challenging job of creating relationships and trust with their customers, who will make crucial life decisions such...

Estate Agent Today publisher Angels Media and Facebook expert Paul Long have teamed up to launch a new social media lead...

Regional estate agent Miles & Barr is showing its support for the home nations at this month’s World Cup with free...

In tougher times – as is the case now, post-Covid, post-Brexit, cost-of-living crisis, war in Ukraine, etc – reputation and consumer...

Let’s be completely honest - as challenges go, estate agents are up against it trying to persuade reluctant vendors to take...

Fine & Country is to embark on a regional roadshow next month, starting in Wales and moving throughout the UK. The regional...

Is Facebook giving you a headache? If you’re in the property sector, you’re not alone! From the Cambridge Analytica Scandal to...

A webinar explaining the best way to navigate the tough new Facebook advertising rules for estate agents is to be hosted...

In this piece, the team at Iceberg Digital sets out why Lifesycle has managed to roar to record sales in recent...

Almost three-quarters of estate agents are missing out on fulfilling their advertising potential using social media, research claims. Estate agency lead generation...

In a recent McKinsey poll* 85 per cent of people said that fear of criticism, fear of uncertainty and fear of...

Many experts are predicting that house price growth will slow for the remainder of the year as the cost of living...

What do Tilly Ramsay and Kim Kardashian have in common? Other than both having well-known fathers, they’ve both also mastered the art...

For some time, LinkedIn was seen – fairly or unfairly – as stodgy, dull, corporate and formal. The uncool uncle to...

Facebook has been a platform which has opened the door to those looking to advertise their services in exceptional ways. Digital...

A client called asking for advice on their social media marketing strategy. They’d thrown a lot of budget at it, but...

An estate agency in Snodland, Kent, has been honoured with an award for services to the local community. Independent agency was presented...

Agents need to use social media for more than just posting property listings, an industry digital marketing expert claims. Craig Vile, director...

Between you and me, dear reader, I had little to no idea about what the metaverse was before researching it for...

Outgoing NAEA Propertymark president Liana Loporto has shared her regrets that she didn’t see the Regulation of Property Agents (ROPA) rules...

WhatsApp is being predicted to become a key messaging tool for estate agents in the coming years. Messaging provider SMS Speedway analysed...

Two senior agency figures have suggested there is more work needed to level the playing field for women in the sector. The...

The Advertising Standards Authority (ASA) has informally resolved a complaint regarding claims made by Purplebricks about home sales. The advertising watchdog revealed...

Three of the leading industry content specialists are set to gather on stage together for what is believe to be the...

Estate agent HOP is offering eagle eyed Leeds residents the chance to win a £2,000 holiday if they spot one of...

A leading figure in the Say No To Rightmove (STNR) campaign says the attempts to get agents to ditch Rightmove have...

The humanitarian crisis in Ukraine continues to dominate the thoughts of our industry as this week’s ADC shows - a wonderful...

The self-employed model, after years of not really catching on fully, was given a major boost by the pandemic and the...

Good-quality APIs can help agents to thrive in 2022 and beyond according to industry PropTech supplier Openview – Powered by VTUK.  API,...

In this guest piece, the team at Lifesycle discuss a recent experiment they did with AI and estate agents' data and...

As this is the first Natter back since the Christmas break, I should like to first wish all our readers a...

A conveyancer has contacted Estate Agent Today suggesting that the Simplify Group IT data crisis could be the death knell for the company...

In this article, the team at Lifesycle outline why agents are increasingly turning to their CRM. Unless you have been living under...

A petition is being started, urging the government to ban the payment of referral fees to estate agents. It’s reported to have...

In this latest Natter piece zoning in on independent agents doing things differently, following on from the one I did with...

A PropTech platform is urging agents to keep in touch with clients on their databases to increase their chances of future...

With Remembrance Sunday this weekend, the nation and our industry will remember those who fell. Yesterday on Estate Agent Today we featured one...

PropertyHeads, a platform describing itself as a social network for house buyers and sellers, has a new PropTech partnership. It’s linked with...

Agent wages have been in the news this week, with boastful claims from a number of self-employed businesses about the sums...

The Association of Leasehold Enfranchisement Practitioners (ALEP) has become the latest body to welcome the decision by Countryside Properties to scrap the requirement to pay...

One of the biggest campaign groups calling for leasehold reform has welcomed the action taken by the Competition and Markets Authority...

The Victorian phrase “as safe as houses” well surmises the security of the housing market as, whether they are buying or...

In this article, the team at Iceberg Digital outline why agents should consider attending the Estate Agency X event as well...

A PropTech entrepreneur is advising agents not to settle for simply having their websites up and running, and instead using CRM...

Viewings are in the news right now and with good reason.  As the impact of the stamp duty holiday fades, and transaction...

A young estate agent is being praised because of his heroic actions to save a woman from drowning.  Austin Mellor - just...

Let it never be said that this column isn’t here to help out agents directly. In this week’s Natter, I speak...

Properties with professional marketing packs sell up to 48 per cent quicker than those without, according to an experiment conducted by...

A recent survey run by mio revealed that almost 50% of home movers selected their estate agent because they liked them....

A family is appealing for help in tracing the whereabouts of a motorhome stolen from outside their house at Whitstable in Kent...

One of the men behind the defunct Emoov online estate agency has re-emerged as the head of a marketing service. The service...

You could make about 65 more cold calls, or hold 13 more viewings, or you could take a power-nap every day...

The biggest news story in town this last week – which has brought people who don’t usually like or watch football...

Free-to-list portal OneDome has signed up the 55 branch agency network Chancellors. The agency will consequently list all of its residential sales...

Our recent state of the property nation survey, which yielded nearly 350 responses from directors to junior negotiators, and many others...

An estate agency has apologised after a bogus employee posted offensive comments about Prince Philip on a newly-created fake Facebook account. This...

The Competition and Markets Authority says it has pushed Facebook into taking new action to combat fake reviews - an issue...

First off, happy Good Friday to all our readers. Here’s to a great, if still slightly different, long Easter bank holiday...

As a property agent, fancy marketing terminology such as ‘omnichannel’ might not hold too much interest for you right now. We’re in...

Challenger portal OneDome has signed up one of the larger UK agencies, the Leaders Romans Group. LRG will list all its residential sales...

Pre-pandemic, virtual and video viewings were a nice little add-on for some agents, but they were far from universally used and...

OneDome says it’s seen a surge in consumer activity in 2021, culminating in its two websites growing to a combined visitor...

In this week's Natter, I focus on the inspiring story of Clare Hughes, who has bounced back in the last 12 months...

Let’s address the elephant in the room first - the property sector and how we market properties is changing. Gone are the...

There’s been a flurry of recent activity involving agencies quoted on the London Stock Exchange: Hunters, The Property Franchise Group and...

While the property industry has suffered far less than other sectors during the past year, it would be short of the...

Hello and welcome to the first Agents Do Charity of 2021.  Somehow, this year is only eight days old yet already seems...

Firstly, Happy New Year – here’s to 2021 being less chaotic than the last! In the final part of our series on...

Community spirit is definitely alive and well in the Midlands where people have gone above and beyond to support a local...