Archive

An estate agent says he’s “bruised” by recent mysterious negative online reviews he has received - shortly after he posted positive...

Customer experience (CX) will largely determine the future of estate agency in the UK. This is now a key battleground for...

When it comes to building online reputation, Google is king. It is estimated that over 90% of consumers Google a business before...

Not so long ago, the best estate agents were those who did the best work for their clients and therefore built...

The culture of impatience and instant gratification has a lot to answer for. It has forced the hand of the property...

Local business reviews are becoming increasingly important for reputation management, with recent research showing 90% of consumers read online reviews before...

More than half of home owners now use online reviews to choose their estate agent when putting their property on the...

There’s been a huge vote of no-confidence in online reviews, often used for marketing by many online agencies and some traditional...

Fake news has become the popular catchphrase of a certain orange-tinted president in recent years. And everyone, from tech giants like...

Next week ludlowthompson celebrates its 25th anniversary. Here, I catch up with Stephen Ludlow, co-founder and now executive director of the...

A survey shows only 18 per cent of vendors favour reviews over personal recommendations when it comes to choosing an estate...

It’s not just Purplebricks that makes much of its apparently- favourable online reviews - now EweMove has issued a statement expressing...

Emoov founder Russell Quirk says that in some cases social media might give a more accurate picture of an estate agency’s...

A BBC Radio 5 Live analysis of online reviews has reignited the argument about the glut of positive reviews for Purplebricks...

They say presentation is key (something that Theresa May now knows all too well after her calamitous conference speech). But equally...

The vast majority of sellers surveyed by a consumer group say rapport with branch staff in a locally-based office is important...

I’ve been in France for the past few days and depending on your viewpoint, I made a spectacularly good or singularly...

Even if you didn’t watch it, you’ve almost certainly heard about it by now.  The recent BBC Watchdog exposé of Purplebricks has...

A new report reveals how clients’ reviews and star ratings - used by many online estate agents in particular - are...

Odds are that you use TripAdvisor when you book a restaurant or hotel; perhaps you scroll down Amazon before clicking ‘buy...

The new chief executive of the Guild of Property Professionals has accused some online agents of carrying out “aggressive” marketing campaigns...

For my latest Property Natter I have sought the opinions of two well-known property consultants - Michael Day, managing director of...

Agents who ignore critical reviews of their services do so at their peril as new figures reveal high levels of readership...

2016 has undoubtedly shone a spotlight on the reviews industry and drawn into question the legitimacy of online customer reviews.  Amazon, amongst...

Online reviews play an increasingly vital role in shaping the decisions of customers. Practically everyone using the internet to compare estate...

The Competitions and Markets Authority has sent two open letters - one to online publishers and one to marketeers - warning...

An online agency called Be Street Smart is seeking to recruit so-called ‘Property Gurus’ in just two weeks - but says...

The Competition and Markets Authority says one of its priorities for 2016-17 is to pursue a project analysing the accuracy and...

Like many people these days I rarely make a significant purchase without first checking out online reviews.   Whether it’s for a...