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J C
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Who is the author of this piece and why does he seem to think he is an authority on Estate agency? As far as I can tell he has failed at both High street estate agency and Online estate agency. My advice to him would be to move on, get over it and leave those that are succeeding to it. It seems like a desperate attempt to hang on, to something, whatever it was that he felt he had.
From:
J C
03 October 2019 18:14 PM
Graham, this is terribly sycophantic. Every 'Online' agent I know of, has always used local representatives on the ground , and almost all of them have used Estate agents whether hired or contracted. Those that haven't have used a combination of agents, DEA's and photographers. The reality though is that MOST have had 'LPE's' for a very long time (Housenetwork, Hatched for over a decade), and it's not just that Purblepricks have been cleverer in their marketing because these OEA's have always shouted about their local (sometimes employed) agents, it's more the fact that PB have actually had the money to do some FULL ON marketing. The Online sector has been starved of investment for a very long time. Just because PB are the first to get some real investment doesn't mean they have invented this concept. They have taken an existing idea and piled money behind it, the only genius is in just how fast they got in and out before anyone knew what hit them...and that my friend, was all thanks to Mr Woodford...
From:
J C
10 June 2016 21:00 PM
If you check OTM listings in London it has only 1,000 properties vs 10,000+ for Zoopla (Multiply no. of listings per page by no. of pages). Surely this is the safest test yet in this propaganda war between the portals. Considering the OTM founders are all London based agents you'd think they'd have a greater share. It seems the reality is they are a long long way away from catching Zoopla.
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01 October 2015 07:45 AM
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