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‘Disappointing’ number of agents selling homes within 30 days - research

Just 14% of properties currently listed for sale within the last 30 days have found a buyer, new research suggests.

Agency comparison website GetAgent analysed current for sales listing data from Zoopla, looking at the number of homes currently listed for sale across the market in England within the last 30 days and what proportion of these properties had already gone under offer or sold subject to contract despite just reaching the market.

The figures show that across England, just 14.3% of all homes currently listed within the last 30 days have snagged a buyer.


However, further analysis of 10 major cities by GetAgent found that when it comes to an estate agent's ability to shift stock at pace, current performance differs drastically depending on location. 

For example, across Sheffield, agents are selling as much as 22.9% of all homes listed within 30 days of them hitting the market. 

In Bristol, 22.6% of homes are finding a buyer within just 30 days, while in Newcastle (22.5%) and Leeds (20.4%) more than one in five homes are also selling within 30 days of first being listed. 

In contrast, Leicester is home to the lowest level of homes selling at pace, with just 9.8% of all current for sale stock finding a buyer within 30 days. 

London also ranks poorly in this respect (11.6%), as does Birmingham (15.8%). 

Colby Short, chief executive of GetAgent, said: “Even within the fastest selling areas of the market, there is a disappointing number of properties that have agreed to a sale in their first 30 days. Additionally, not all of these sales will complete, and many will have to be re-listed. This goes to show that it is still difficult to sell a property in the current market.

“However, many agents are doing a great job by pricing appropriately, maximising exposure for their listings, and managing to get sales agreed.”

Location Total properties listed within 30 days Under offer / sold properties listed within 30 days Proportion of under offer / sold properties
Sheffield 763 175 22.90%
Bristol 1,202 272 22.60%
Newcastle 489 110 22.50%
Leeds 1,252 256 20.40%
Bradford 435 83 19.10%
Manchester 3,870 662 17.10%
Liverpool 1,454 239 16.40%
Birmingham 1,692 267 15.80%
London 18,299 2,117 11.60%
Leicester 492 48 9.80%
England 107,322 15,384 14.30%
  • Samantha Sullivan

    In Swansea, I see a 'stale mate' happening. Sellers are comfortably sitting and waiting for buyers and buyers are viewing but holding out on making offers with the hope of interest rates coming down soon.

    We have agreed 5 sales this week and 4 last week, we are a small agency and around 6 a month is normal for us, we don't have high stock numbers so is this possibly a sign of the market improving? Is our 'Spring bounce' just arriving late?


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