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Boomin reveals latest wave of paid-up agents

Boomin has unveiled its latest round of paying agents.

The challenger portal, launched by former Purplebricks founder Michael Bruce, has revealed 10 more agency brands that have signed contracts to use and pay for the platform.

Boomin launched in April 2021 and let agents join for free in the first year.


The first agents paying to join are also currently getting free shares in the company.

The latest batch of agents revealed to be paying to list on Boomin and use its services such as SmartVal, Secret Property and ChainMaker are: 

  • Anthony Martin
  • Ashtons
  • Beals
  • Hannells
  • Manning Stainton
  • Miles & Barr
  • Pygott & Crone
  • Ryder & Dutton
  • Taylor Hill & Bond
  • Urban & Rural

Mark Manning, managing director of Manning Stainton, says: “It’s clear that with tools such as SmartVal helping to reach the customer at an earlier point in the cycle, Boomin is intent on trying to come at things from a different perspective and we are excited to see how the platform continues to evolve and develop.”

Anthony Martin, chief executive of Anthony Martin said Boomin has helped the agency increase its business levels.

He says: “SmartVal gave us instant results and has led to £25,000 worth of fees earned and more in the pot to come. 

“We have openly embraced Secret Property and ChainMaker and look forward to these bringing us more results in the future.”

SmartVal is powered in part by The ValPal Network’s valuation tool, owned by Angels Media, publisher of Estate Agent Today.

Bruce adds: “In 2021 we asked agents to try our platform and let us prove to them, free of charge and commitment, how we are different and how we use technology to create innovative new features that drive new revenue opportunities for agents and a better experience for customers. 

“We asked agents for the opportunity to try and earn their trust. The continued signing of agents to the platform one year on, is evidence that we are making good progress.”

He vowed that Boomin will never become complacent or arrogant, adding: “We will continue to work tirelessly for agents, upgrading current features and creating new tools that draw more people into the market and connect them with agents earlier in their property journey. 

“We are also increasing our engagement with agents and training so that all of them can extract the most value from the tools.” 


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