There is a danger that some agents forget to undertake basic activities after a lengthy period of a super-strong market.
That’s the view of Sam Hunter, chief operating officer of high-profile PropTech supplier Homesearch.
“When it’s easy to sell everything you’ve got, you stop doing some things … Usually when the market gets strong, all of the basics get forgotten about … Those basics of building relationships, having really consistent marketing and really consistent prospecting - all of that’s dropped off” Hunter tells Angels Media’s Lee Dahill in a video interview.
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