The intense rivalry between portals continues today with Zoopla announcing one of its longest-standing agent customers has renewed for five more years.
All 56 Chancellors' branches, and the additional branches added to its network during the contract, will list on Zoopla.
Chancellors already lists on Boomin, Rightmove, OnTheMarket, OneDome and MoveStreets.
Zoopla says this new deal will see an increased focus on developing products and services to support Chancellors in achieving its strategic objectives given its unique technology platform and with in-house CRM allowing for flexible and innovative development of products and services across the group.
The renewal follows a 65 per cent increase in lead volumes generated by Zoopla in comparison to 2020, while the average leads per available listing have increased by 60 per cent over the same period.
Chancellors’ managing director Robert Scott-Lee says: “As a longstanding advertising partner of Zoopla’s we are delighted to extend our agreements with Zoopla and provide a platform for product, data and service development by harnessing their innovation and our own technology stack which has been developed in house.
“Throughout 2022 and beyond we look forward to leveraging this relationship to provide unique value to our customers, clients and teams as we push for market leading business levels across our network."
And Zoopla chief commercial office Andy Marshall adds: “With a heritage spanning over 200 years and extensive presence, we’re delighted that Chancellors has chosen to partner with Zoopla for another five years.
“Chancellors pride themselves in providing exceptional service to their customers and we’re looking forward to continuing to do the same for them as we enter this new chapter in our partnership.”