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Graham Awards


Marketing tips for agents - but portals or agent websites first?

One of the industry’s key marketing suppliers has given four tips for agent readers of Estate Agent Today.

Graeme Edwards, managing director of Ravensworth, has given his advice to Chris Buckler - himself an agent - in an exclusive video interview which you can see below.

At the end of last year it was reported that three years after Zoopla purchased Ravensworth, the company was sold back again to its original owner, The Printed Group.


Graeme Edwards’ four tips cover online, including the vexed subject as whether the best source for an enquiry is via a portal or an agent’s own website. Edwards also covers direct mail marketing, agents’ window displays and the vital need for a marketing plan - not just to rely on the frenzy of current business during the stamp duty holiday.

It’s a fascinating five minute video which you can see below.


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