Many of the leading advocates of the self-employed estate agent business model have talked about why many want new recruits with absolutely no estate agency experience.
“They come with no baggage, they’ve got no preconceived ideas, they've got no nasty habits left over from the traditional route” explains David Brierley, who bought easyProperty from the owners of Fine & Country and the Guild of Property Professionals last year. He says some 25 per cent of his current representatives are non-agents, and he’s on the look out for more.
“We do find people from the military or police background are disciplined to follow process, so if they’re personable people and they enjoy meeting people and helping people, and follow process, then for me that’s a good start” says Andrew Benn, chief operating officer of Keller Williams UK, another agency that follows a self-employed model. Around 20 per cent of his firm’s agents have arrived with no agency background.
Peggy Su of Remax says many of her company’s franchisees prefer to recruit those “who don’t come with baggage.” She says numbers vary significantly across offices but within London she believed around 60 per cent of those working under the Remax label are not former estate agents.
The revelations come in a video interview with eight of the country’s leading agency heads who operate the self-employed or associate business model.
The others are Sean Newman of Newman’s, Steven Heard of My London Home, and Steven Wayne of Benjamin Stevens.
In addition, the video interview includes contributions from two firms adopting the self-employed model but who do employ only experienced agents - that’s Adam Day of eXp UK and Nicky Stevenson of Fine & Country.
The eight of them debate many other aspects of the self-employed and associate model, which appears to have become an increasingly popular model in recent years, through online operators like Purplebricks and through more traditional agency activities centred on hubs and market centres.
The video debate is a lengthy one but considers how self-employed agents work, how much they receive in potential income and benefits from different companies , whether they can work with other firms in the property sector at the same time, and whether self-employment is a better - or worse - option in the current virus period.
It’s a unique opportunity to get so many key names from the industry in one virtual place, and our thanks to leading industry consultant Chris Watkin for sharing this opportunity exclusively with Estate Agent Today reader.
The video is below.