love2move, which offers High Street agents a white-labelled digital platform that allows them to offer online services to vendors, has revealed a link with a back-office marketing service.
The tie-up is with Brief Your Market which has a multi-function platform for business, with options such as centralised email and SMS management, survey production and reporting.
Approaching 40 High Street agents now have the love2move platform , which also has a partnership with the Mortgage Advice Bureau.
Georgina Cox, co-founder of love2move, says: “Working with Brief Your Market adds value to being part of the love2move network, providing our partner estate agents with valuable tools to support both online and offline marketing activities, lead generation and upselling opportunities.
“There is a shared synergy between the two organisations in terms of maximising the use of technology to help high street agents grow their businesses with online and data-driven platforms.”
In spring this year millionaire Gary Dewhurst - who was not previously involved in the property industry but who steered Gap Personnel Group to become one of the top five UK independent recruitment agencies - became a major investor in the love2move business.