New figures released by ZPG suggest increasing numbers of agents are listing on three portals.
Amongst the latest agencies to renew long term contracts with ZPG to advertise on Zoopla and PrimeLocation is Chancellors - the agency which last week signed up to OnTheMarket.
Chancellors - which has over 50 branches covering Berkshire, Buckinghamshire, Herefordshire, London, Mid Wales, Oxfordshire, and Surrey - is on Rightmove as well as ZPG and OTM.
Last month Douglas & Gordon, which was one of OTM’s founding agencies, returned to ZPG and at the time issued a statement saying: “D&G offers all three major portals to our clients."
ZPG says it has now welcomed back well over 100 agency branches since OnTheMarket floated last month and dropped its ‘one other portal’ rule for most of its members.
Some of the recent ZPG additions include Curchods (19 branches), Douglas & Gordon (18 branches), Jones Lang LaSalle (15 branches), Henry Adams (15 branches), Morris Marshall & Poole (five branches), Whitakers (four branches) as well as other one, two and three branch agencies from across the country.
“Our proposition continues to go from strength to strength and with the best value portals, most advanced software and widest range of tools we continue to help agents gain exposure and generate additional revenue” says Mark Goddard, outgoing managing director of ZPG Property Services.