The UK’s largest high street property franchise, Belvoir, has launched a new video called #MovingMemories to attract buyers and landlords to use its services.
“Moving house can be a very emotional time for people, as it can evoke so many feelings” says Belvoir chief executive Dorian Gonsalves, whose most recent video campaign - the tongue-in-cheek #LittleAgents - won two million hits online.
“Whether you are buying a home, or you are a tenant moving into a rental property it is important to choose a good agent who will work with you throughout the entire process. This can really help to alleviate some of the stresses involved and ensure things run smoothly at a time when life can seem quite fast-paced and challenging” he says.
In the video people tell their stories about the dreams, desperation, anxiety, tough decisions, the need for a fresh start, the longing for stability and what it really means to walk through their very own front door.
“For the next two weeks we are inviting people to join in with our #MovingMemories campaign and share their happy or sad memories using the #MovingMemories hashtag” he says.
The campaign will end on October 6 and is being augmented with a competition on social media allowing people to win a homeware hamper or welcome packs.