You may have noticed some subtle changes to Estate Agent Today in recent weeks, aimed at improving the ‘user experience’ we offer to readers.
Firstly on each Breaking News page you can see links to today’s other news in a special column while across the whole site there’s a ‘tickertape’ rolling news bar at the bottom of the screen - all aimed at making it much easier to navigate between important stories.
Secondly, there are ‘related articles’ listed beneath many stories - these are reports on similar subjects which you may be interested in reading too. This section is populated via a tagging system which identifies stories featuring the same topics, companies and people in order to provide further reading for those who always want to know more.
Meanwhile, to make it even easier to catch up on all the current industry news, there are ‘Next’ and ‘Previous’ buttons on stories - again to make it easy to navigate through the site.
Yet another new feature is the 'trending' and 'most commented' panel, located on the right-hand side of each news article. The 'trending' tab denotes the top three most read stories of the last 30 days, while 'most commented' shows the three stories that have generated the most debate among readers in the last 30 days.
Finally, there’s the addition of regional UK market statistics provided by the respected industry data company Dataloft. The current analysis looks at Peterborough and the East of England; Dataloft will look at a new region every two weeks.
"We're always looking to evolve our websites and I'm pleased to be able to share these changes with our readership. It's clear agents who consume industry news are serious about staying on top of the biggest trade issues and hopefully these new features will go some way to making sure our readers never miss a story” explains Nat Daniels, chief executive of Angels Media and publisher of Estate Agent Today and Letting Agent Today.
"As agents know, content is all-important these days. We're extremely proud of the volume and quality of the content we produce on a daily basis and these updates have been designed to aid readers' navigation around all that we have to offer" adds Daniels.
"I hope agents find these tweaks useful when reading our content and we're looking forward to introducing more updates and features as 2017 progresses."