Zoopla Property Group is seeking to integrate uSwitch, its price comparison service, with MoveIT, its agents’ platform for ancillary revenue generation.
It is an early example of how ZPG is using its acquisition of the Property Software Group to create more integrated offers to agent members and site consumers.
The publicity material surrounding the integration claims that the collaboration between the two “provides agents with a unique referral service tool offering price comparison to home-movers across an increasing number of services such as conveyancing and financial advice, helping consumers save money at the right time, whilst boosting agents’ bottom-line.”
In addition, uSwitch is available within MoveIT across both sales and lettings.
“We’re able to offer agents the unique opportunity to play a greater role in the home-moving service. It’s essential for us to continually offer our agents the right tools and innovations to help them stand-out. As competition increases, agents are really feeling the pressure” claims Mark Goddard, managing director of ZPG Property Services.