A Nottingham estate agency is set to open its fourth branch with a dedicated 'VR Zone'.
Walton & Allen is holding an event to mark the opening of its Mansfield office this Saturday when it aims to show off its 'unique experience'.
The firm, which is only two years old, has already claimed to be one of the first agencies to pioneer virtual reality technology for all of its properties.
All Walton & Allen's branches have an 'iLounge area' where visitors can view properties on a large touchscreen, browsing images, floor plans and property brochures.
The VR Zone allows customers to view properties through virtual reality goggles from the agent's office.
"Our offices are very different to your normal estate agents, we do things a little different[ly]," the firm's director, Philip Williams told The Mansfield and Ashfield Chad.
"I suppose the first thing people comment on are our offices themselves and their unique design and layout."
"Virtual reality has given us national newspaper exposure and has taken off massively," he said.
Williams describes virtual reality as a 'new and innovative' way to view property.