A new app is being launched allowing agents to provide vendors with feedback directly from buyers who have seen their properties.
The app - called Trueview - will use a questionnaire to rate a property based on attributes including location, condition and value. The buyer will also say whether they intend to make an offer.
This feedback is then emailed directly to the vendor.
The operators behind the app - including former estate agent Shaun Amner - claim that vendors receiving feedback directly from buyers "are more prepared to accept the results of the viewing and are more likely to understand the reality of the market".
To support the roll out of the app, Amner has won a testimonial from Brett Macdougall, director of the Hunters franchise branch at Camberwell in south London.
"Four of the last seven sales we’ve agreed were successfully negotiated with the vendor as a direct result of the Trueview feedback in relation to the property price" Macdougall claims.
Prices range from a basic package allowing two new properties costing £70 plus VAT per office per month, to a so-called 'Power' option allowing 10 new properties at £200 per office per month.
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A good idea in theory, but another here today, gone tomorrow app I fear. So many of them are out there now, how can any of them possibly make any money?
Hi Rob - I'm Neil from www.trueview.property.
Glad you like the theory.
What will make this business last is whether we deliver genuine value to agents. Our existing clients say we do - by winning them instructions and by helping them sell properties faster.
Sounds like a decent idea - instant gratification, at the very least, which is what we're forever being told people want.
Fair play to them.
Perhaps I am missing something here but I thought this was one of the jobs of the agent anyway. I always advise my clients exactly how the applicant has reacted after every viewing together with an update on time scale, financial wherewithal and any other points or queries arising from the viewing.
Maybe it's because I only deal with offices but at the end of the day, we're all estate agents aren't we?
Hi Mike - It's Shaun here from www.trueview.property
I appreciate your comment but please understand that trueview isn't designed to replace traditional verbal feedback, which is clearly an integral part of an agent's customer service. It is simply designed to enhance it and create a data set of opinion that can be easily benchmarked against other viewers as well as other properties the agent is marketing in order to provide context within the wider market.
For a full explanation, please take a look at our website - www.trueview.property
Shaun
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