easyProperty, which until now has been operating largely in the residential and commercial lettings markets, has confirmed that it is moving into sales in September.
A spokeswoman has told Estate Agent Today that the launch will be national, will take place in September and will “probably” happen in the second week of that month.
It was September 17 2014 that easyProperty launched into lettings promising, at the time, to start residential sales early in 2015.
Earlier this year the agency told Reuters news service that it planned an Initial Public Offering in the second half of 2015 to raise funds for its expansion. This was quoted as seeking funds "significantly larger" than the £9.75m raised last autumn.
The fund-raising initiatives last year valued the company at £66m.
easyProperty - which advertises residential lets on Rightmove and Zoopla, and commercial lets on PropertyLink and MoveHut, in addition to its own website - says it ultimately intends to enter the online room rentals and property auctions sectors, too.
It also aims to expand with a similar offer for the property markets of France, Germany, Greece and the Netherlands.
In May we reported that easyProperty had appointed The Red Brick Road company as its retained creative and PR agency ahead of a move into sales in the UK. Red Brick lists Savills amongst its existing clients.