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Graham Awards


Online agency scraps concept of seller tie-in

Online estate and letting agency EweMove says it is scrapping compulsory tie-ins. 

“If any seller is not happy with our service, for whatever reason, they can leave us at any time and we will not charge them a single penny” says EweMove’s co-founder Glenn Ackroyd. 

“House sellers take on a big risk when they appoint an estate agent. If they feel let down by poor service, or don’t succeed in selling their home, they can be left feeling trapped and frustrated, locked into long-term contracts. Worse still, many agreements have financial penalties restricting vendors from moving onto another agent” he says.


“In an era of review websites and social media, the consumer is king. It’s time to take a stand. Because we are confident in our ability to provide our customers with a service that helps them get the best price in the time-frame they want, we should not hold them against their will if we fail to deliver on our commitment” he adds.

EweMove says it is also entering into an agreement with online review platform Trust Pilot to provide independent third party reviews. 

“More and more customers conduct research online before making decisions. A key part of the process is checking review websites. We explored many providers but chose Trust Pilot because they have highly stringent procedures in place to make sure that every review is genuine” says Ackroyd. 

EweMove launched as a franchise-based agency in 2013. 


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