After a week of criticism from some parts of the industry, OnTheMarket has released a series of testimonials from agents who say the portal provides high quality leads and does not damage business.
In the OTM press release issued yesterday afternoon, Vic Chott from Woodland, a firm with offices in south east London, says: “We have been with OnTheMarket since it launched in January 2015 and are very impressed with its rapid growth in such a short space of time…..we are still winning instructions and selling homes and so is every other agent we know who has joined OnTheMarket.”
John Payne from Payne Associates in Coventry, a four office firm, says: “Getting on board with the only agent-owned portal is about having courage behind your convictions, of course we had hesitations about joining but these have proved to be unfounded… We feel that OTM is the easiest and clearest portal to use and our customers have noticed this too.”
A third testimonial comes from Simon Brown of high end Scottish agency CKD Galbraith, with 11 offices. He says: “We are pleased with the level of leads provided by OTM and these account for around 25 per cent of the total supplied to us, 50 per cent are from Rightmove and the remaining 25 per cent are from our websites, walk-ins and advertising….Agents who have yet to join must not succumb to the spin put out and current members must persevere and persuade other agents to join and communicate the long term benefits which will give OTM time to build.”
Other testimonials comes from Kelvin Francis a two branch agency in south east Wales, and Edward Foley owner of Winkworth in Wimbledon.
Ian Springett, OTM’s chief executive, says this “excellent feedback” proves how much his portal has achieved in nine months. “This is still only the beginning and we look forward to welcoming new members, building on lead volumes for existing members and continuing to provide a superior digital platform which is clean and clear for consumers” he says.
However, OTM has not formally responded publicly to the controversial open letter from industry guru and training expert Richard Rawlings, which was issued on Friday and provoked debate on Estate Agent Today over the weekend and in other trade publications yesterday.