Online estate agent SellMyHome is teaming up with local-area research information provider Property Detective to offer what it calls a “hybrid” service to consumers.
Property Detective will provide the agency’s site with the capacity for neighbourhood data searches on consumer information such as schools, crime rates, demographics, flight paths, potential nuisances, retail and leisure opportunities and broadband speeds.
“This added platform personalises online selling, giving the buyer a unique experience that puts SellMyHome into an unrivalled position within the UK's online property market” claims a statement from the agency.
“Online agencies offer convenience and reduced costs but are often criticised for their lack of community knowledge” admits Will Clark, the agency’s managing director.
“[But] partnering with Property Detective provides a hybrid service that combines reduced costs and an in-depth knowledge of the neighbourhood. Their product perfectly complements our business and supports our ongoing mission to become the go-to online estate agent” says Clark.