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Written by rosalind renshaw

Zoopla has announced the integration of all its websites – including Thinkproperty, Zoopla and Propertyfinder – on to one 'mega portal'  technology platform.

Although all three brands will continue to trade, the functionality will all be Zoopla’s, and only the Zoopla name will be promoted.

As a result of combining the websites, the platform will now offer a range of new services to all the site visitors, and a larger, combined audience for its estate agent members.

Zoopla bought Thinkproperty from the Guardian earlier this year, followed by Propertyfinder from The Times.

Alex Chesterman, Zoopla’s chief executive, said: “Following our acquisitions over the summer, it was important for us to consolidate on to a single brand and technology platform as quickly as possible in order to deliver the benefits to our users. We have taken the best features of all of our websites and combined these.”

Comments

  • comment3,

    • 09 January 2010 08:09 AM
  • comment3,

    • 09 January 2010 00:48 AM
  • My concern - we were listing with propertyfinder.com, now we're under the zoopla umbrella - is that our listings appear with a handy little link for applicants to see at a snip (a) what zoopla think the property is worth (b) what the vendor paid (which I know has always been around but is now shoved right in the applicants face).

    We've had offers withdrawn on the basis of this "proof the property is over valued" on Zoopla...



    • 10 November 2009 18:01 PM

    completely agree with gary whats the point of 3 rubbish websites combining just to make their traffic figures sound great! anyone asked a vendor what they think of zoopla???? awkward silence follows as they have no diea who they are :)

    • 06 November 2009 17:03 PM
  • Zoopla clearly does not work, if you search for rental properties in Harpenden there is a property which is £0 per week is being advertised by one agent and has another agents logo on it.
    I wont be using it-or letting them have my property data if this is the poor quality way in which they market your properties

    • 06 November 2009 14:42 PM
  • What and who is Zoopla? sounds like a firework that's about to go bang!
    Why have they bought a load of rubbish websites and combined them into a larger rubbish website.

    • 06 November 2009 14:01 PM
  • Rightmove is working perfectly.

    • 06 November 2009 12:10 PM
  • For two days Zoopla somehow have taken an out of date feed and listed our properties on their site which have completed and we have been inundated with calls from people wanting to view properties as they are showing 2008 prices!!! I have tried ringing/emailing them and it falls on deaf ears!!

    • 06 November 2009 11:44 AM
  • They can't be finished because we still can't get into our account and our property doesn't appear on the site.

    • 06 November 2009 10:12 AM