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Written by rosalind renshaw

A tweet by Sarah Beeny has highlighted how sellers might ditch their agents if they could find a cheap way of getting their properties on to Rightmove.

Separately, Agents’ Mutual – going live next year with its as yet unnamed new portal – has confirmed that it will not allow aggregator sites. Zoopla also confirmed today that it does not allow Beeny's site, Tepilo, on its portal.

A spokesperson for Zoopla said this morning: "Tepilo's current business model is such that they do not meet our criteria to become a member of Zoopla Property Group which requires them to be an agent.

"If that changes in the future, then we are happy to review at that time, but we do not allow private sellers or private seller aggregators to advertise with us."

Ian Springett, of Agents' Mutual, criticised Rightmove for allowing aggregator sites, saying it was not in agents' interests.

Beeny, whose sale-by-owner website Tepilo has relaunched as an online agent so that it can get its properties on to Rightmove, this week tweeted: “Would you say spending £50 to advertise to sell your property on Rightmove was a great offer? If interest pls reply! Xx.”

The tweet, which seems guaranteed to be seen as highly provocative by both Rightmove and Zoopla, drew an immediate response.

One tweeter replied: “Using an agency at mo & so on Rightmove. But if could advertise directly on there would consider selling without agent.”

Beeny's revealing reply to this was: “Would save you thousands if you did – we are selling fast on @tepilo so keep me updated!!! X.”

Another said: “We would have snapped up the offer when we were selling! Everyone seems to look at Rightmove or Primelocation.”

As a for sale by owner site, Tepilo could not get its properties on to Rightmove and Zoopla.

Tepilo is not the first to have rebranded itself as an agent. Upad also relaunched.

Some new businesses overtly offer private sellers and landlords a way of listing on Rightmove and Zoopla without having to use an agent.

For example, among the latest is Midlands-based propertyletbyus which says it is aimed at landlords who want to deal privately.

It has been launched by Jane Morris, who already runs estate agents Longshoot Properties in Warwickshire.

She said: “There will always be landlords who want and require a full service from agents such as Longshoot, but there are many out there, particularly now with the web, who want to rent their property privately.

“That is where the new business comes in, because private landlords are unable to get their properties listed on the key websites but, for a small fee, they can register the home with us and it will be featured on all the major sites for six months.

“We have seen some major players in London and around the UK offering this kind of facility and we believe we are the first company in the Warwickshire area to launch a company like this.

“It was vital that we stayed ahead of the trend and we are confident it will be a very popular site among landlords.”

Rightmove has always defended itself against what has been seen by the industry as a Trojan horse for private listings.

However, Agents’ Mutual looks set to take a tough stance.   

Springett told EAT: “Agents’ Mutual Ltd is a company limited by guarantee with members – no shareholders or shares – and all firms listing on its portal must be members.

“It is one firm equals one vote irrespective of size and all members have an equal interest.

“A member must be an estate or letting agent which conforms to the following definition:

“Estate or Lettings Agent means a bona fide office-based estate or letting agent offering a full range of agency services including valuations, attended viewings and liaison between the parties to an agreed sale or letting in pursuance of exchange of contracts.”

He went on: “Our membership requirements would certainly exclude pure aggregator services acting for private landlords and sellers.

“In essence, this is an organisation of agents, by agents, for agents.

“We believe full-service office-based agency is a strong proposition to the public and will continue to service the great majority of vendors and landlords."

He added that the "behaviour" of a large portal in admitting aggregator services "is not in the interests of their main customer base".

Springett went on: “In addition to helping agents to regain control of their advertising costs, Agents’ Mutual will also be a safe haven for agents so they no longer have to tolerate their hard-won instructions being used as a launchpad for services which could go on to undermine their businesses.”

 https://www.thisismoney.co.uk/money/mortgageshome/article-2480435/Could-save-money-ditching-estate-agents-selling-property.html?ito=feeds-newsxml


https://twitter.com/sarahbeeny/status/402844222975664128

Comments

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    Hound.

    The reference to fifty sovs relates to Ms Beeny's Tw@tter post (...or whoever Tw@ts for her...) as reported above in the story.

    The REAL cost at present via 'her' website is how I have noted it down.

    SO... anyone that has taken her 'inclusive' package is gonna be more than a smidgen p!$$ed if at a later date it is chucked in for the 'bargain' price of £50 - aren't they?!

    Sorry - but the whole thing is about as well thought out as the site name.

    On the subject of which, by the way - is there ANYONE out there who can say (or even THINK) that word without sounding like you're talking to a toddler?

    • 27 November 2013 17:35 PM
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    PeeBee,

    Putting my personal opinions to one side (well, some of them at east...)

    You keep your opinions oop North, don't send them down here, we've got quite enough of our own in the EAST ;)

    Valid points though! much as I'm watching with interest to see how online agency develops, I'm at a loss to understand why anyone would instruct an online agent without automatic inclusion on Rightmove.

    And maybe I'm not very bright, but where does the £50.00 come in? £195 to list without RM and £595 with, I was never the worlds best at mental arithmetic but that's a bit more than 50 quid isn't it?

    But of course, what she is actually doing is asking IF rightmove were to offer private sellers a listing for £50.00 would they use it rather than instruct an agent.

    • 27 November 2013 14:23 PM
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    Jonnie (hello mon ami...) et al

    Putting my personal opinions to one side (well, some of them at east...) I want to be a bit objective here.

    The whole point of this is that Ms Beeny wants to charge for a Rightmove listing. Whether it be fifty quid as she suggests on her Tw@tter page, or five thousand quid - she is paying for subs to the site ANYWAY, so why the charge?

    Jonnie & Co pays a sub fee for his branch. I pay one for mine. Whether you have one property or nine hundred and one, you pay the sub. Multi-branch organisations get multi-branch deals. Corporates get corporate rates - although as we ALL know, these 'rates' are made up on the spot and I doubt whether two Agents on the same street in any town in the UK are paying the same figure - but that's life. Most Agents' Fee "structures" are geared identically - "Get what you can on each instruction".

    Ms Beeny is charging her customers for what traditional Agents customers get 'free'. Look at her basic packages and you can see that be the case.

    £195(plus the dreaded, in teeny weeny font...) WITHOUT Rightmove...

    £595 (plus VAT added in microscript) WITH!

    Yes, folks - FOUR HUNDRED AND EIGHTY QUID for the privilege of being listed when we give it away. In fairness to the site, that does include a 'Premium' listing that is as much use as a chocolate fireguard - but these are 'worth' £125 according to RM themselves so there's still three and a half ton to be made there for twenty minutes of uploading!

    We're clearly missing a trick.

    • 27 November 2013 11:28 AM
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    5 sales done, full page ad in the Sun every weekend, the gorgeous Ms B fronting it, couldn’t make it work by charging nothing so now charging almost nothing.

    Sounds great, the public are lapping it up. Just as the ‘original’ online chaps at House Network enter their 10th year in the game and have no doubt grown as much as all 10 year old online offerings (music, video, porn etc) from 1 branch to…………well its still 1 but this online thing is going to be big, honest

    Jonnie

    • 26 November 2013 16:19 PM
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    If Ms Beeney's tweet is correct then she will most likely be in breach of her Rightmove contract under the "re-selling" provisions. Good luck !

    • 26 November 2013 13:57 PM
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    Tepilo's twitter page has ground to a halt, normally 3 tweets per day now no tweets in four days!

    • 25 November 2013 11:11 AM
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    "tepilo/sarah beeny have now 5 under offer!

    watch out boys"

    Oh, don't worry - we ARE watching!

    I LOVE a good comedy - and this one has the makings of a screamer!

    Your website, for instance:

    "Are you really an estate agent?

    Yes. We are members of The Property Ombudsman (TPO) scheme and follow its Code of Practice. Once you instruct us, we will send one of our agents to come round and verify things before we start to promote your property. This is to ensure that the property doesn’t fall foul of the Property Misdescriptions Act 1991."

    Oh, well - that's all right then. Lucky for your vendors you're taking so much care to protect them from OBSOLETE legislation!

    "Right to Cancel

    13.You can cancel at any time within 7 days of contracting Tepilo, but there will be a minimum cancellation fee of £75 plus VAT to cover our set up costs. Any other costs that Tepilo has incurred will also be charged for but these will not exceed the fee that you have paid."

    Nice one - if a customer cancels (as is their right) within the cooling-off period - you reserve the right to stiff them for the whole fee you charge!

    By the way - just HOW SMALL is the font used for the following on your 'Fees' page -
    "All prices subject to VAT" ?

    I'm stopping now - my sides are aching already!

    Gonna be fun gnawing at your heels, Ms Beeny! ;o)

    • 23 November 2013 20:26 PM
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    better link

    http://tinyurl.com/ozwmtkj

    • 23 November 2013 11:54 AM
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    tepilo/sarah beeny have now 5 under offer!

    watch out boys

    http://www.rightmove.co.uk/property-for-sale/find.html?searchType=SALE&locationIdentifier=BRANCH%5E105764&previousSearchLocation=Tepilo+%2C+UK&useLocationIdentifier=false&savedSearchId=&displayPropertyType=&minBedrooms=&maxBedrooms=&minPrice=&maxPrice=&maxDaysSinceAdded=&includeSSTC=true&_includeSSTC=on&primaryDisplayPropertyType=&secondaryDisplayPropertyType=&oldDisplayPropertyType=&oldPrimaryDisplayPropertyType=&newHome=&auction=false&retirement=&partBuyPartRent=&businessForSale=&sortByPriceDescending=&sortType=&viewType=&numberOfPropertiesPerPage=10

    • 23 November 2013 11:53 AM
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    why use an agent?

    1. Local knowledge
    2. Valuation
    3. Advertising
    4. Buyer database
    5. Managing and conducting viewings
    6. Advice and guidance
    7. Negotiation
    8. Liaison up and down the chain
    9. Legal protection
    10. “No sale, no fee”

    • 23 November 2013 11:45 AM
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    shame really, my office has only sold 50% of what has been valued this year - onviously must have the wrong staff!

    Saying i am Mr Wonderful is great but if you were to screw in your eyeballs a little I quite clearly say that i am no different to thousands of other agents out there and we should be promoting why we are so good at wwhat we do rather than druming down the competition - i ahve a feeling the ones slagging off the websites maybe are the ones who dont spend successfully and work out their Return on Expenditure and therefore fail to plan and probably therefore do fail.

    Who were the first agents to hit the wall when the crash came - they were more or less all the agents charging 1% or less and therefore had no reserves or good name to keep going when the skids came on. The cream rose to the top in most cases and i certainly know of a number of agents that are damned good at what they do and they are now trading very successfully as they have a decent reputation in the towns they work in. I welcome competition it drives the team and I to work smarter and harder to carry on being successful - bring it on!

    • 22 November 2013 17:10 PM
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    So Mr Wonderful, average agent only markets a third of the properties they value, and only sells half of the properties they market.

    If your figure was correct, they would all be bankrupt.

    Of course, given how good you obviously are, I expect you sell everything!

    • 22 November 2013 16:58 PM
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    The excercise of how much it costs has been carried out (in fairness by the corporates who i used to work for, but finally say teh light) and it costs on average £900-£1,100 per property to advertise.

    The reason i say agents will be back to advertising 2% + again is due to the fact that there will be no choice for the consumer and agents will without competition be back to getting their fees up. The lower budget agents will still undercut at 1.5% but better than the 0.7% or less that happens in a number of places.

    I have laways been able to raise fees in offices i have worked for, as i expect agents to raise their game to the level that my offices produce not lower my game to their level. Before anyone bangs on about fees i am usually the most expensive in towns i have worked in and i have always managed to get the office i work in to number 1 in the area within six months.

    It might sound liek i am blowing my own trumpet somewhat, but i am no different o thousands of agents in the industry who love what they do and are enthisiastic about raising the levels of agency and therefore with high levels of service and agents getting great prices for their clients there would be no look in for the internet "stick it on a protal and hope" mentality.

    Is it really hard for clients to expect their agents to do a thoroughly proffessional job - if we did it 100% of the time all portals will be a marketing tool and not just "the way!"

    • 22 November 2013 16:45 PM
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    These comments of 'sellers' shouting about tepilo's success are a bit suspect. How may sellers actually use this site? Especially after its only been on for a few hours. I smell a rat (or two).

    • 22 November 2013 16:18 PM
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    "agents can then enjoy taking back the market and start charging 2% + again, which in fairness is what most agents are worth!"

    or to put it another way, charging successful sellers for all the free valuations you do, and the costs for all the properties you put on the market but never sell!!

    How much does selling a house really cost? If Sarah Beeny keeps banging the drum long enough, sellers might realise that they are being ripped off, where's your 2%+ then?

    • 22 November 2013 16:10 PM
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    I do see your point and £500 is a steep price (I admit to plucking form thin air), so perhaps agents who are unable to demonstrate why a % of sale fee can be justified deserve to go to the wall while budget agents benefit from their free valuations. ;0)

    • 22 November 2013 16:05 PM
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    I seriously suspect this dumbing down of EAT is in part to the new fella.

    You might remember in his first faux pas he demonstrated how little he knew of the industry by trying to re- flog us all the flawed valuation tool.

    There is no doubt that we are now being treated to a series of amatuer PR stories and EAT is becoming nothing more than playground jackanory by people who reckon.

    Essentially free of ASA regulations with stories that seemingly have no root in truth or reality EAT has become a place to get free advertising for business that are barely viable.

    • 22 November 2013 15:51 PM
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    There will ALWAYS be aplace for agents - football clubs have tried to do it without agents and mostly failed. An agent is a conduit between one party and another and keep all partied in the loop.
    The big failings will be when there is a chain and just one poor solicitor involved - who will deal with the problems that causes as when sellign prvately Mr & Mrs Vendor at the top cant speak to the purchasers lawyer or even furtehr down the line and therefore have no knowledge - sale will fall out of bed, the same as it does when an agent does not COMMUNICATE.
    What does amaze me is how the general public think we are an advertsing agency agent, i.e stick it online wait for the phone to ring and then react - this is not the case amongst the vast majority of the industry, so rather than blasting all the private portals, lets actually produce some positive PR for the industry showing what we really do, rather than slgging off the cheap portals.
    We may lose income one year if the portals do well and once their fantastic reputation is everywhere agents can then enjoy taking back the market and start charging 2% + again, which in fairness is what most agents are worth!

    • 22 November 2013 15:49 PM
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    Happy Chappy,

    A typical vendor will get 3 valuations. So, now they must pay £500 for each one?! By the time they even get to market, they are a grand down.

    If it were as simple as charging for valuations, it would already be happening. Local agents would not follow suit and by the time word gets around you would lose the chance to even pitch to a significant % of your market. Good agents are already keeping their fee level to where it needs to be to overcome this.

    A simple rule on business is that you cannot do business with EVERYONE. Some people want a cheap online service to sell their HOME? Leave them to it. Do you think Mercedes go on a trigger happy campaign to attract Dacia drivers?

    • 22 November 2013 14:49 PM
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    I don't understand Ros...

    Is this an advert for Rightmove, Tupilo or Agents Mutual?

    • 22 November 2013 14:10 PM
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    Peebee, yes its obvious some posts are obvious PR stunts, yes its cheap as are the fees, but if you only need something cheap why pay more?

    A traditional agents key weapon against the budget rivals is valuation, dont give it away for free ! Charge the vendor £500 and say you will refund it on the sale.....i know you will cry "but the competition will win the instruction".......so is sticking the property on a portal all there is to finding a buyer and giving a free and highest valuation all there is to winning an instruction?

    The whole lettings industry manages to charge fees for so called tenant services why not for valution services. INEA NFOPP etc could insist agents that provide free valution services cannot be members. Just like they try and dictate who can advertise on the portals!

    • 22 November 2013 14:08 PM
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    WOW!!! Tepilo have been on Rightmove for about a fortnight and, from nowhere, TWO of the FIVE sellers they list as under offer appear on here - a news website targeted at Estate Agents - crowing about how much they enjoy the taste of the new Hovis and how it saved them SOOOO much money.

    I don't think so, somehow.

    Then, of course, all the other online Agents' happy band of 'customers' jump on the bandwagon and start posting as well. (kinda gives it away who you are when you put the www. of your company in your post, guys...)

    Pity to think that these companies are hoping to increase their SEO ratings in this sad, cheap way.

    But, of course... CHEAP is the keyword here.

    • 22 November 2013 13:22 PM
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    Agents mutual is my experience a closed shop, a number of agents I know in Scotland have regisered several times on their websites with no reply !!!!!!!

    • 22 November 2013 13:11 PM
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    You need to convert your threats into opportunities, but as an industry you cannot bring yourselves to change.

    You cannot stop the budget agents marketing on the portals, that horse has bolted long ago.

    The people using the budget agents are telling you what service you provide that the budget agents dont, but you are too afraid to start charging for it!

    • 22 November 2013 13:05 PM
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    Happy Friday, nothing gets it all going like portals and online agents doest it?

    Anyway, my point and it sort of ties in with this and it’s the damage to ALL estate agents high street, online or other and that’s estate agents offices taking up space in a market place while loosing huge sums of dough, saw a mate of mine that used to work for one of the big corporates and they have offices that so far this year (with 2 months P&Ls to go) have lost over £150,000!!

    So, they hold a register, sell a bit, and have some sort of market share but for no good commercial reason.

    I say make it law that if you loose money you are obviously not very good and your office should be shut, and let the rest of us make more, including the online lot, in fact sod it all EA offices loosing money close down, give your register to the online Beeny types (you all attract a similar profile of customer) and then they might do the clever thing, shut up and stop boasting about how much money they make for doing so little.

    If any big outfit does rise up and go for nationwide domination it will be by competing with the online market / squishing them so keep it quiet people, you all make it sound so romantic and easy in a world of 100% customer satisfaction and sales measured by the hundred, keep you heads down, tell everyone its tough etc or you will find everyone wants a bit of it and you have a very crowded market place. Either that or Rightmove will cut you out and do ‘high street’ or ‘private’ like autotrader do with cars.

    P.s ive exchanged on £120,000 of fees this month, im not going to spend it though as im now in the 8th or 9th year of being told online will kill me so my death must surely be due or ill have to start charging £50 a pop and sell my children.

    Jonnie

    • 22 November 2013 13:01 PM
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    Mr &Mrs C,

    Us agents offer 'Free valuations' but do it with the aim to obviously gain the instruction to market the property. So believe it or you still wasting peoples time!! - Us agents really aren't doing it for the fun of it!

    Anyway, guys chill out, we'll survive.

    Although on the flip side, these sort of cost saving selling sites (and with websites like EAT advertising it too!!!), it will certainly make it harder for any new start ups hoping to get a piece of the market

    • 22 November 2013 12:39 PM
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    @Trevor - "Why shouldnt an agent not go through the back door via other agents when private sellers and landlords do??"

    If the RM prices go up any more I think you will see more and more of this happening.

    • 22 November 2013 12:30 PM
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    @Paul - "Please everyone can we not comment on this, its just bait for a pointless discussion, lets make better use of the day!"

    That worked then.

    • 22 November 2013 12:25 PM
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    SO IF ONE AGENT TAKES £50 or £299 FROM ANOTHER AGENT PER LISTING

    Could they not leave some portals and list another agent as their CLIENT??

    Dont see any difference one agent listing for another as their client as Tepilo taking £50 per property or even £25 per client (agents) listing.

    In some ways it would be more right as I thought rightmove and zoopla had no private advertiser policies.

    Why shouldnt an agent not go through the back door via other agents when private sellers and landlords do??

    • 22 November 2013 12:11 PM
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    @ As it is

    Sorry im on Mrs C's smartphone so my spelling does miss keys at times.

    Agents ADVERTISE FREE VALUATION so we take them. Whats your problem.

    Some companies then chage £299 for rightmove selling and zoopla. Some agents want 1% for just one portal.

    For lettings simply google rightmove and zoopla save agents fees. Those deals we take too and let the advertisers take the application fees.

    We only take what everyone is clever enough or foolish enough to offer

    • 22 November 2013 11:54 AM
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    Ah, I love the comments Mr and Mrs Charles. I am sure you are very happy with all your free stuff. I am equally sure that myonlineestateagent.com are equally happy with you. Good for you!

    Now Mr Shipside, perhaps you should have a look at this post, also the fully self written and photographed listing option that this company is offering. Good luck on the CPR defense both by the company and Rightmove!

    • 22 November 2013 11:44 AM
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    Dear Mr and Mrs Charles. Bournmouth (sic)

    Do you tell the agents that you have no intention of using their services - or do you lie through direct dishonesty or tacitly through silence?

    As residents of that seaside town, I would have expected you to at least spell it correctly

    • 22 November 2013 11:42 AM
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    We dont work for them. They worked for us. And very much cheaper than agents. But for 299 we got rightmove and zoopla.

    And on lettings we dont use them as others offer rightmove for FREE if we let them take the application fees.

    We now only use agents to get a free valuation. All it costs is a cup of tea or coffee and we get an hour of their time tk pick their brains. One even sent us his photos which we used

    • 22 November 2013 11:36 AM
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    Weve since bought 2 more properties. One we renovated and sold making a £20,000 profit. Sold again via a private sellers site that puts homes next to agents adverts on rightmove and zoopla.

    And we kept the other which is 3 flat lets that we manage ourselves. We found tenants via rightmove and zoopla by a company that advertised on the main portals who took the referencing fees so we didnt even have to pay to put our private lets on rightmove and zoopla.

    When we called agents out some now only do one main portal. On rentals as private landords we'd welcome more free adverts via listing companies.

    If more agents advertised homes to let and for sale for £nothing on rightmove and zoopla then we'd go back to
    agents. Who's agents Mutual and are they free?

    • 22 November 2013 11:30 AM
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    A bit of blantant advertising for myonline estate agent!!! Aye right mr and mrs bournmouth which one of you works for the company ????

    • 22 November 2013 11:27 AM
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    "All we need agents for is the nice free valuation you do to to give us an idea of the top price"

    Priceless.

    • 22 November 2013 11:23 AM
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    @Neil

    Neil. When we decided to sell we googled agents. This site EAT came up and we saved it as a favorite.

    We discoved months ago in a article that there was sites for private sellers wanting to save agents bills from comments from agents on the site. We googled [private sales rightmove zoopla]

    Sorry, but youve built the portals and you agents told us how to get in them to save your bills.

    • 22 November 2013 11:19 AM
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    Who will progress the sale?

    The only winner in the long run with the Tepilo model will be solicitors (and that's not conveyancer's) having to deal with the aftermath of a disastrous transaction.

    • 22 November 2013 11:18 AM
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    http://www.myonlineestateagent.com/zoopla/

    We used the above company. It only cost us £299 plus Vat
    and our flat appeared on zoopla and rightmove. Sold in 2 weeks £4,000 more than the average valuation from 3 agents.

    We marketed at the top value of 179,950 and got 176. Lowest valuation was £169,950

    We dont need to use agents ever again as its easy to advertise on your main portals for a few hundred pounds. You built your own hanging post.

    All we need agents for is the nice free valuation you do to to give us an idea of the top price.

    • 22 November 2013 11:06 AM
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    "Get your property on RM for £50"

    Now look at the fee levels - how do the two equate

    http://www.tepilo.com/#packages-anc

    • 22 November 2013 11:03 AM
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    Ah, the usual cut and thrust debate on portals.

    Agents need to demonstrate that they do a good job, if they do that, there will always be a market for their services. IF, private selling ever hits critical mass in this country, those private sellers will be very surprised to discover that valuations are not free, as they currently are.

    If Rightmove or Zoopla allow private listings on, it will be the beginning of the end of their business model, as they rely on the agents to give them the critical mass of listings. As soon as a portal is seen as not having all the stock, there will be less pressure to list, leading to a reduction in income, leading to the portal undercutting themselves.

    AM CAN work, but only if the member firms commit and stay loyal. I think all I want from it is some price competition and a good alternative that I have some control over. AM SHOULD give me and the rest of the industry just that.

    Fianlly, why are there private sellers on this website and then commenting? You really need to get a life as there are far more interesting things to be spending your time on than looking at estate agents witterings!!

    • 22 November 2013 10:53 AM
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    To see private sellers say its worked for them should be reason for a good 15000 agents asking why ones sipped through the net. Let alone the 100's that will follow in th next few months.

    Its time agents aggrgate listings themselves to all top sites. Between you data can be shared. I see no difference betweenTepilo marketing for sellers as clients and agents marketing for other agents as clients whk have few listings.

    Agents Mutual sounds good. But they should be helping agents to get out everywbere not restrict. How much tk break RM or Z £100m or £200m

    If Agents Mutual restrict agents from one main portal. Shareholders of RM or Z may insist on allowing private sellers in to make up share revenues lost from agents pulling off.

    AM may need rethinking before it potentially costs agents more.

    If RM allowed lrivate sellers in via more Tepilo tupe models and advertise it on TV it could be bad for agents.

    • 22 November 2013 10:45 AM
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    All I can say is that it worked for us. Now Tepilo can advertise us homesellers on main portals we no longer need you agents.

    Were pleased rightmove allow Tepilo in. Why not. What now can agents do that Sarah can't.

    Not even Agents Mutual can get you on rightmove and zoopla. Success to Sarah from a home seller who just saved a fortune on agents bills.

    It could be a cold winters agents. Our savings will pay the fuel bills and a nice summer holiday.

    • 22 November 2013 10:31 AM
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    Nice idea Allen. Smaller agents can potentially save a lot of money that way!

    • 22 November 2013 10:28 AM
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    @Richard Rawlings

    Not at all convinced by your sweeping assertion that "If a seller is more interested in saving a relatively small fee than in selling then I would not regard them as 100% committed"

    Walk out into the street and ask the first person you meet to name a property website, and you know that 99 times out of 100 the answer will be Rightmove. We all know that 95% of people start their property search on the internet these days. Just maybe the reason DIY selling has not worked up 'til now is because making your own board and sticking a small ad in the local rag was all that was really available. If DIY sellers were listed on Rightmove, their property would be seen and will potentially attract as much interest as one listed with a high street agent.

    I do fully understand that finding the willing buyer is only a small part of the story, and once the buyer has been found is when problems can start for the private seller, but the fact still remains that the ability to list their property on Rightmove will be a big draw for some.

    And saving a 'relatively small fee ', to the majority of the population, the fee of probably £3,000 + is a large amount of money, not 'relatively small'

    get your head out of the clouds!

    • 22 November 2013 10:21 AM
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    @ MCS

    Any agent in business will see discount listing on Tepilo or other low cost sites as a way to lose their rightmove. Zoopla and AM to be monthly costs.

    Surely it makes sense to get listings on main sites at low cost even if not your own logo.

    Public havent heard of AM. But they will Tepilo as its on Rightmove. AM isnt. Who wants to pay 300-500 pcm for an unknown site. Have to be an idiot.

    Agents built the sites up. Now private sellers and landlords are coming in through the back door.

    Yet how long will rightmove let Sarah on if shes texting sellers to cut out agents.

    • 22 November 2013 10:20 AM
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    Looks like agents should drop Agents Mutual. Appears you could list on rightmove for £50 per property. If an avent pays £1000 per month. Thats 20 properties.

    If an agent only has 5-10-15 properties could be cheaper to advertise through Sarahs site.

    Sarah at Tepilo could be your aggregator. You dont need Ians cost on top

    • 22 November 2013 10:12 AM
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    Good luck, James.

    • 22 November 2013 10:08 AM
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    So many 'Barrack Room' lawyers on this site!

    Most of you are supposed to be Business People?
    Then check the pro's and con's of each site, stop wasting your time, make up your own minds and get on with selling/renting your clients property.

    • 22 November 2013 10:07 AM
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    Hi Ace of Spades

    Well were be on rightmove soon without the agents cost. The agents pusbed rightmove. And we heard about Tepilo. Makes sense to advetise where you agents tell us to look without your cost.

    • 22 November 2013 10:06 AM
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    I tried Tepilo and it was a complete waste of a lot of my time - within two weeks of listing with a local agent Theyd sold my home. Could have saved myself a lot of stress time and money by going to them in the first place - as my husband told me you deserve to get what you pay for. I don't think decent estate agents have anything to worry about from Tepilo.

    • 22 November 2013 09:54 AM
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    I thought RM had tightened up by restricting agents to smaller territories? If you wanted to be a national player you had to pay far larger fees to RM.

    Shippy can you please comment?

    We know you read this.

    • 22 November 2013 09:46 AM
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    Mr A James seller,

    I hope the sale of your home happens and is successful. I know your leading local agents will be happy to help you, should anything change.

    All the best.

    • 22 November 2013 09:42 AM
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    Their price is £595....so what is she going on about £50 for?? Is she promoting other cheaper sites?

    • 22 November 2013 09:40 AM
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    I very much doubt AM will launch with the 1 other portal restriction rule. For them to spend time and money policing it in the early days (when their focus is to become a major rival) would be very uninspiring.

    That, as well as the fact they probably can't legally enforce it.

    It is a ridiculous idea that is designed to be a talking point so the project gets more awareness.

    When they give you concrete details on the terms, they will drop the idea, saying they have "listened to agents and changed it based on their feedback" to make you feel special.

    Don't buy into it.

    • 22 November 2013 09:32 AM
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    Weve just sold through Tepilo. Good luck Mr James. We didnt need agents other than to value. Best 50 pounds weve spent.

    Don't need agents just Tepilo marketing on rightmove. Thanks Sarah

    • 22 November 2013 09:21 AM
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    I live in Cambridge in a period cottage. Thanks Estate Agent Today for highlighting this service. Weve just had 4 valuations ranging from £425,000 to £450,000.

    Best fee would have been £7000plus VAT

    We instructed an agent 2 days ago and was in the 7 day period. The agents biggest pitch was rightmove and zoopla.

    On seeing this we are serving notice and trying Tepilo at £50. Thanks EAT

    • 22 November 2013 09:14 AM
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    This is NOT a serious threat. Selling privately seldom works and is likely mostly to attract the DIY enthusiast. If a seller is more interested in saving a relatively small fee than in selling then I would not regard them as 100% committed. They'll come back later, as did Colby Sambrotto who set up ForSaleByOwner dot com but who ended up having to sell his own property through an agent. Ha!

    • 22 November 2013 09:10 AM
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    The govt. has made changes in the law to facilitate the entry of new business models into the market.

    I can see costly court cases re restrictive trade practices where portals refuse to play ball.

    Jane Morris imho has the right idea.. those opportunities are also open to us if we get our heads around it. If we don't, and we do have a head start, someone else most certainly will.

    • 22 November 2013 09:08 AM
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    Any agent who continues to fund large portals who allow private sellers in for £50 or private landlords in for £0 are silly. Anyone who supports a mutual that doesnt allow agents to aggregate is even more STUPID.

    AM should help us agents not restrict us. Be glad when AM has come and gone. Its as big a white elephant as properylive. When dont some agents learn.

    Ian sold out on agents before and technology has moved on.

    • 22 November 2013 09:06 AM
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    Far from not comment, shout from the rooftops (no pun intended) this could be the wake up call agents need to stop supporting rightmove being able to directly undermine them and stop subsidising the likes of Ms Beeneys operation (which has it's place in the industry and good luck to it) it's not about stopping private sellers (which have always been there in some form) it's about making business decisions that positively affect them rather than negative ones trying to but failing to affect someone else.

    • 22 November 2013 09:02 AM
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    I for one hope we DO discuss this. There are a lot of services around which are simply a conduit for private sellers and landlords to get their properties on to Rightmove and Zoopla, etc. It is good to see that Agents' Mutual are already taking a stand against this. It is an important issue

    • 22 November 2013 08:53 AM
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    Agents Mutual stance actually breaks competition law. So if it ever becomes publically recognised it will have to change. Rightmove and Zoopla wouldn't show online listings if they didn't have to. They are required to allow them by law as longas those online agencies also adhere to the law.

    • 22 November 2013 08:51 AM
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    Please everyone can we not comment on this, its just bait for a pointless discussion, lets make better use of the day!

    • 22 November 2013 07:51 AM
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